National Sales Manager - Specialty Retail & Distributor

We the Wild is a fast-growing plant care brand on a mission to make plant care simple, safe, and sustainable. Our products are sold in thousands of stores globally, and we are rapidly scaling across the US. We’re hiring a National Sales Manager to own and grow our specialty retail, eCommerce, Faire, and national distributor channels . This is a hands-on leadership role reporting to the CFO with direct exposure to the CEO and full ownership of Specialty and Channel performance. Key Responsibilities Sales & Account Management Own and grow eCommerce, specialty retail, Faire, and distributor accounts Build and manage a high performing team to manage day-to-day account performance and execution Build and maintain strong partner and buyer relationships Deliver revenue and profitability targets Oversee purchase orders and fulfillment alignment Lead item setup and vendor onboarding Align with supply chain on inventory and fulfillment Plan and execute trade shows and key sales events Specialty Channel Growth Expand distribution across independent garden centers and specialty retailers Manage and develop territory team members Drive accountability and performance standards Drive high-volume outreach and pipeline management (thorugh HubSpot CRM) Execute direct-to-store strategies to increase sell-in and sell-through Develop scalable outreach and activation programs Manage and grow Faire including listing optimization, marketing and Account Management Strategy & Planning Lead channel-specific assortment planning aligned to seasonal demand Collaborate with finance on forecasting, inventory alignment, and AOP delivery Plan and execute promotions and new product launches Identify and convert new business opportunities Marketing & Merchandising Execute channel-specific marketing strategies including specialty retail merchandising plans Work with the marketing team to develop content and digital merchandising to support specialty growth Build compelling sales materials, decks, and line reviews Develop merchandising renders using 3D renderers and AI Requirements Experience growing a challenger brand in US retail and/or eCommerce Background in grocery, gift, or health & wellness categories Proven success scaling Faire, distributors, and specialty retail channels Strong people management experience Highly relationship-driven with strong commercial instincts Excellent attention to detail (especially in presentations and reporting) Strong understanding of pricing, margins, and retail economics Comfortable operating in a fast-paced, high-growth environment Why Join We the Wild Direct reporting line to the CEO High ownership and autonomy across key growth channels Opportunity to scale a globally expanding brand Work in a fast-moving, entrepreneurial environment #J-18808-Ljbffr We the Wild Plant Care