Ecommerce Manager

Job Description

THE COMPANY

Pacific World Corporation is a global leader in beauty and consumer goods industry, dedicated to empowering everyday lives through a diverse portfolio of high performance brands including Nails.INC, Holler, Dippity-Do, and TRIM. We drive category growth by selling our innovative, trend-forward products primarily across ecommerce platforms including Amazon (1P), Ulta Marketplace, Walmart.com, Target.com, and DTC storefronts, while maintaining partnerships with major traditional retailers. Our culture of innovation, integrity, and collaboration fuels continued investment in digital capabilities and sustainable growth across our expanding portfolio.

POSITION TITLE

Ecommerce Manager

LOCATION

Headquarters is in Glendale, CA

Hybrid schedule, 4 days per week in office

ABOUT THE POSITION

Pacific World Corporation (PWC) is seeking a highly motivated, detail-oriented, and strategic Ecommerce Manager to oversee and elevate our digital shelf presence across our growing portfolio of leading beauty and personal care brands (including Nails.INC, Trim, Holler & Glow, and Dippity Do). This role drives end-to-end content execution, manages key retailer platforms (Amazon 1P/3P, Walmart.com, Target.com, and Shopify DTC), and partners with external agencies to optimize retail media budgets and performance marketing.

KEY RESPONSIBILITIES

Account Management & Strategy

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• Platform Operations: Manage daily operations and growth strategy of brand storefronts across major retail platforms, with an emphasis on DTC US, Amazon.com, Walmart.com, and Target.com.
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• DTC Site Management: Manage and operate the brand's DTC storefront (Shopify), including site operations, content updates, merchandising, and promotions.
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• Product Launches: Coordinate digital readiness for new product launches, seasonal collections, and innovations.
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• Listing Health: Monitor listing health, buy box ownership, and pricing parity; identify and resolve unauthorized 3P seller issues or listing suppressions.
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• Inventory Alignment: Work with Demand Planning and Operations to monitor stock health, flag out-of-stock risks, and adjust promotional strategy according to shipping windows.
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Content & Digital Shelf Optimization

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• Content Syndication: Oversee product content syndication using Salsify (PIM) to ensure accurate, optimized, and compliant listings.
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• Cross-Functional Collaboration: Partner with Brand Marketing, Creative, and Regulatory teams to gather assets, organize creative briefs, and align on messaging priorities.
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• SEO & Conversion: Lead SEO optimization efforts including product titles, bullet points, backend search terms, A+ content, and brand store updates to maximize conversion.
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• Digital Shelf Monitoring: Use analytics tools (e.g., Pacvue) to audit listing quality, track share of voice, and evaluate competitive search rankings.
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Performance Marketing & Retail Media

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• Agency Management: Partner with external digital advertising agencies to guide, review, and optimize Search and DSP (Demand Side Platform) campaigns.
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• Budget Tracking: Manage retail media budgets and analyze key digital shelf metrics (CPC, ROAS, ACoS, and TACoS) to ensure performance and ROI.
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• Event Planning: Coordinate advertising coverage, promotional timelines, and media spend for retail events (e.g., Prime Day, Big Spring Sale, Back to School, and Holiday Beauty Hauls).
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Ecommerce Team Operations & Process Improvement

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• Strategic Partnerships: Collaborate with the Ecommerce team on sales reporting, promotional planning, and strategic growth initiatives.
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• Process Tracking: Maintain and streamline team project trackers, meeting agendas, action items, and content calendars to ensure execution deadlines are met.
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• Workflow Optimization: Establish and refine scalable ecommerce workflows, compliance templates, and file structures.
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• Team Development: Build internal team expertise in emerging retail platforms and technical digital shelf standards.
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QUALIFICATIONS

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• Education: Bachelor's degree in Marketing, Business, Communications, or a related field.
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• 4 to 6 years of experience in ecommerce, digital marketing, or account management, ideally within CPG, Beauty, or Personal Care industries.
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• Retail Platforms: Proven hands-on experience managing retail accounts. Amazon Vendor/Seller Central experience is required.
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• Proven proficiency running and maintaining a DTC ecommerce site (e.g., Shopify), including site content management, merchandising, and performance tracking.
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• Hands-on experience with Salsify (PIM) is highly preferred. Experience with a DAM or equivalent enterprise digital asset manager is a strong plus.
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• Strong familiarity with Amazon Search, DSP, and digital shelf analytics tools (e.g., Profitero or Pacvue).
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• Strong organizational habits, leadership and stakeholder management capabilities, and ability to operate in a fast-paced environment.
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Technical Skills

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• Mastery of Excel, PowerPoint, and common project management software.
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• Experience with AI tools for listing copy and backend search term generation is required.
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What This Role Offers

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• Leadership Experience: Hands-on experience directing ecommerce strategy, managing multi-brand content portfolios, and scaling digital accounts.
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• Direct Exposure: In-depth exposure to Amazon's retail models and leading retail partner ecosystems.
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Why Join Pacific World Corporation

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• Join a growing CPG organization with an exciting portfolio of household-name beauty brands and beauty tool categories.
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• Lead high-visibility ecommerce initiatives in a collaborative team environment.
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• Build foundational and advanced skills across content management, enterprise digital systems, and digital retail operations.
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• Competitive compensation and comprehensive benefits package including unlimited PTO, sick days, and 401(k) retirement savings with company match.
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• Flexible work arrangement with the ability to work from anywhere for up to two weeks per year.
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Pacific World Corporation is an Equal Opportunity Employer and does not discriminate based on race, color, religion, age, gender, marital status, physical or mental disability, medical condition, pregnancy, sexual orientation, gender identity or expression, national origin, veteran status, genetic information, or any other status protected by law. We are committed to providing reasonable accommodations for individuals with disabilities.