Product Manager, Ads - Targeting

Own the vision, strategy, and execution of the Ads Targeting Platform Set the long-term strategic direction for audience signals, contextual signals, and data taxonomies Lead roadmap prioritization across partner needs, technical dependencies, and business objectives Make tradeoffs and build organizational alignment around product strategy Partner with engineering and data science on signal ingestion, normalization, taxonomy design, and data storage Support the full advertiser sales cycle from forecasting and media planning through campaign activation and optimization Equip sales teams to position Netflix targeting capabilities Lead cross-functional alignment across sales, ad operations, GTM, data engineering, and partner teams Resolve competing demands and champion the roadmap at the executive level Establish standards and governance frameworks for targeting signal quality, classification, maintenance, commercial relevance, and regulatory compliance Partner with sales and marketing leadership on packaging, positioning, and go-to-market strategy Influence without authority and communicate product vision to engineers, executives, and commercial partners Requirements 10+ years of Product Management experience Significant tenure owning ad tech platforms at scale, including targeting infrastructure, signal management, or audience data platforms Proven track record of setting product vision and delivering against it in complex, multi-stakeholder environments with high organizational visibility Expert-level understanding of the advertising ecosystem, including DSP platforms, programmatic buying, audience and contextual targeting, CTV advertising, and enterprise advertiser and agency media planning and investment Deep experience with data taxonomies, signal classification, and audience data infrastructure Demonstrated ability to make foundational architectural decisions in partnership with engineering and data science Fluency in ad serving systems, SSPs, DSPs, APIs, and integration frameworks Strong UX leadership experience delivering interfaces and workflows for sales, media planning, and operations teams Executive-level communication skills and ability to build alignment across engineering, sales, GTM, legal, and data teams Familiarity with advertising data governance, privacy regulations, and the evolving global landscape of targeting compliance Bias for impact and track record of shipping; comfortable operating with ambiguity and driving clarity Core Competencies Demonstrates expertise in product management for ad tech platforms, with a strong focus on audience data infrastructure, targeting strategies, and cross-functional collaboration. Proven ability to influence stakeholders and drive product vision in complex environments while ensuring compliance with advertising regulations. Highest-signal resume keywords Product Management Experience Ad Tech Platform Ownership Advertising Ecosystem Expertise Data Taxonomy Development Executive-Level Communication ATS Optimization Keywords Hard Skills Product Vision Setting Signal Management Audience Data Platforms Data Classification Architectural Decision Making Ad Serving Systems DSP Platforms Programmatic Buying CTV Advertising UX Leadership Soft Skills Influencing Without Authority Building Organizational Alignment Driving Clarity in Ambiguity Industry Keywords Advertising Data Governance Privacy Regulations Targeting Compliance Media Planning Campaign Optimization Tools & Technologies APIs Integration Frameworks SSPs DSPs #J-18808-Ljbffr Jobtailor