Sales-Focused Project Manager - Business Development & Brand Marketing

Job Description

Job Description

Job Title: Sales-Focused Project Manager – Business Development & Brand Marketing

Location:

NYC Job Type:

Full-Time Department:

Brand Development, Sales & Marketing

Overview:

We’re looking for a driven and sales-focused Project

Manager – Business Development & Brand Marketing

to lead brand growth initiatives, expand market presence, and drive revenue through strategic storytelling, partnerships, and campaigns. This hybrid role combines sales strategy, brand development, and cross-functional project execution—perfect for someone passionate about building a dermatologist developed brand.

Key Responsibilities:

Sales & Business Development

· Identify and pursue new business opportunities, retail partnerships, influencer collaborations, and distribution channels that align with the brand. · Build and maintain a high-conversion sales pipeline, from lead generation to deal closure. · Develop customized pitches, sales decks, and proposals for retail buyers, strategic partners, and wholesale clients. · Own and exceed revenue goals tied to product launches, campaigns, and brand expansions. · Foster long-term relationships with partners, stockists, and key accounts. Brand Strategy & Development

· Execute brand-building strategies that position the company as a leader in its category. · Collaborate with creative and marketing teams to ensure cohesive messaging, voice, and visuals across all platforms. · Develop product positioning, brand messaging, and storytelling assets. · Manage brand partnerships, co-branded initiatives, and strategic collaborations. · Coordinate brand launches, experiential activations, and media-facing initiatives. Project & Campaign Management

· Plan and lead cross-functional projects that support brand growth, product expansion, or market entry. · Manage timelines, tasks, and deliverables across teams (creative, digital, operations, sales). · Track performance KPIs and campaign ROI, adjusting strategies based on data and feedback. · Ensure brand consistency across all touchpoints and campaigns. Marketing Execution

· Oversee the execution of email marketing, social campaigns, digital advertising, and influencer activations. · Align marketing initiatives with sales goals and brand positioning. · Work with designers, copywriters, and external vendors to develop creative materials. · Analyze marketing performance using tools like Google Analytics, Meta Ads Manager etc. Other Administrative Responsibilities:

Perform various administrative tasks and provide support as needed to ensure smooth office operations Assist with special projects, reports, or presentations as directed Support cross-functional teams with general office tasks or coordination needs Perform additional tasks as requested by medical or office management to support patient care and office workflow

Key Performance Indicators (KPIs):

· Brand awareness and reach (impressions, engagement, follower growth) · Sales and revenue tied to campaigns, launches, and partnerships · New business opportunities secured (B2B, retail, collaborations) · ROI of brand marketing initiatives · Influencer and media engagement · Retail sell-through and reorder rate

Qualifications:

· Bachelor’s degree in Marketing, Communications, Business, or related field. · 3–5+ years of experience in brand marketing, sales, or business development—preferably in beauty, fashion or lifestyle · Strong understanding of branding principles, visual identity, and storytelling. · Proven ability to meet revenue goals and manage brand growth projects. · Experience working with marketing tools and platforms (e.g., Meta Ads, Shopify). · Excellent project management and communication skills.

Preferred Skills:

· Strategic thinker with creative flair and business acumen · Strong negotiation and partnership-building skills · Highly organized, with the ability to manage multiple launches and deadlines · Analytical and data-driven decision-maker · Passion for branding, consumer behavior, and trends

Compensation & Benefits:

Competitive base salary + performance bonuses Product discounts and brand perks Health insurance Flexible schedule and remote work options Career advancement opportunities in a fast-growing brand