Vice President Global Sales and Merchandising

THE ROLE

The Vice President, Global Sales & Merchandising owns the company's revenue growth across all wholesale, retail, e-commerce and travel retail channels, and sets the standard for how our brands are presented at every point of sale. You'll translate brand strategy into commercial plans, build strong partnerships with key retail accounts, and lead a global team that turns shelf space into sell-through. This is a senior leadership role with full P&L accountability for global sales and a seat on the commercial leadership team.

THE OPPORTUNITY

• Position: Vice President, Global Sales and Merchandising
• Location: Remote opportunity, with location open, though regular overnight travel to customers and office locations is required
• Reporting To: President

KEY RESPONSIBILITIES

Sales Strategy & Revenue Growth

• Develop and execute the global sales strategy, including channel mix, market prioritization, and distribution plans that support premium brand positioning.
• Deliver annual revenue, gross margin, and sell-through targets across wholesale, specialty retail, travel retail, and direct-to-consumer channels.
• Identify and open new markets, doors, and distribution partners, including evaluating distributor versus direct-entry models by region.
• Own the annual sales budget and forecasting process in partnership with other commercial leaders

Key Account & Partner Management

• Lead senior-level relationships with strategic retail partners (e.g., Ulta, Sephora, Boots, Nordstrom) and international distributors.
• Negotiate annual trade terms, joint business plans, co-op marketing investments, and promotional calendars.
• Drive assortment, space, and door-expansion discussions with retail buyers and merchants.

Merchandising & Retail Excellence

• Set the global visual merchandising standards for counters, gondolas, fixtures, windows, and shop-in-shops, ensuring consistent, elevated brand expression worldwide.
• Partner with Marketing and Supply Chain on launch execution, seasonal gifting sets, holiday programs, and in-store activations.
• Oversee fixture development, planograms, and point-of-sale materials, balancing brand impact with cost and retailer requirements.
• Lead assortment planning and SKU rationalization by channel and region, using sell-through and productivity data.

Commercial Planning & Operations

• Partner with Supply Chain and Demand Planning to align forecasts, launch quantities, and inventory health, minimizing stockouts and excess.
• Build and use sales analytics and KPIs (sell-in vs. sell-through, door productivity, weeks of supply) to guide decisions.
• Oversee field sales and beauty advisor programs, including training, incentives, and retail education on fragrance storytelling and olfactive families.

Leadership

• Build, lead, develop, and inspire a high-performing global team across regions and time zones.
• Collaborate closely with Marketing, Supply Chain, and Finance, leadership.

Represent the company at trade shows, retailer summits, and industry events

EXPERIENCE AND EDUCATION

Required

• 10+ years of progressive sales experience in beauty, fragrance, luxury goods, or cosmetics, including at least 5 years in a senior leadership role.
• Proven track record of delivering sustained revenue growth with P&L responsibility.
• Established relationships with major prestige beauty retailers, department stores, and/or travel retail operators.
• Deep understanding of visual merchandising, retail execution, and the prestige beauty go-to-market model.
• Strong commercial and financial acumen, including trade spend management, margin analysis, and forecasting.
• Experience leading distributed, multicultural teams.
• Bachelor's degree, preferably in Business, Marketing, or a related field.

Preferred

• Fragrance-specific experience, including launch execution and gifting seasons.
• Experience with mass, club and drug retailers preferred.
• Experience in both brick-and-mortar and omnichannel/e-commerce environments.
• Experience scaling an independent or niche brand or integrating a brand post-acquisition.

PERSONAL CHARACTERISTICS

• Flexible and adaptable to changes in the business, comfortable in a fast growth dynamic environment.
• Ability to multi-task, effectively manage priorities, and manage time efficiently.
• Adept at shifting priorities in a fast paced, changing environment.
• Able to express ideas and information in a clear, concise, professional, and engaging manner.
• Able to build positive, respectful and trusting relationships with colleagues and partners.
• Driven to meet and exceed expectations.
• Strong analytical skills to understand data with an ability to identify opportunities.
• Ability to effectively solve problems and critically think through issues to positive resolution.

COMPENSATION AND BENEFITS

Annual base salary range depending on experience, plus short and long term incentives

Medical, dental and vision coverage

15 PTO days and 12 paid holidays

401(k) retirement plan with company match

Blue Meadow Brands product gratis

Blue Meadow Brands is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, disability status or any other protected characteristic.