Director of Sales & Marketing

Job Description

Job Description

Join our team at Springfield Crossings as Director of Sales & Marketing.  

Proudly supported by Marquis Health Consulting Services.

Full-time opportunity available

Daily Pay!

$80k - $90/k per year (all inclusive)

At Springfield Crossings, we believe that meaningful relationships, trust, and exceptional service are the foundation of growth and success. Guided by our core values of Passion, Respect, and Excellence , the Director of Sales & Marketing leads strategic sales initiatives that drive occupancy, strengthen community partnerships, and ensure every prospective resident and family experiences compassionate, professional, and responsive service.

Responsibilities for Director of Sales & Marketing:

• Ensure the confidentiality and protection of all resident and patient health information in accordance with regulatory requirements and company policies.

• Lead, coach, and manage the sales team to achieve and exceed budgeted occupancy and census goals.

• Identify opportunities to improve customer service and implement strategies that enhance the overall experience for residents, families, and referral partners.

• Schedule and conduct face-to-face sales calls with qualified referral sources to develop and strengthen professional relationships.

• Develop and execute strategic pre-call plans and utilize structured sales processes to secure referrals and drive admissions.

• Maintain strong knowledge of the senior living industry, local market trends, and key referral sources to inform strategic decision-making.

• Oversee promotion, public relations, and advertising initiatives to enhance community visibility and brand presence.

• Plan and coordinate facility events, seminars, and outreach activities that engage referral sources and community partners.

• Collaborate with leadership to ensure alignment of sales strategies with organizational goals and occupancy targets.

Qualifications for Director of Sales & Marketing:

• College degree preferred.

• Three (3) to five (5) years of luxury senior living sales experience with a proven track record of building relationships and driving occupancy growth.

• Strong customer service orientation with excellent interpersonal and communication skills.

• Demonstrated passion for serving seniors and building meaningful, trust-based relationships with families and referral partners.

• Strong understanding of the senior living market, with the ability to develop and execute strategic, market-specific sales and marketing plans.

• Ability to analyze market trends and adapt strategies to achieve organizational goals.

Our Core Values in Action

Passion – Building meaningful relationships with residents, families, and referral partners while championing exceptional senior living experiences.

Respect – Engaging every individual with integrity, professionalism, and compassion throughout the sales and admissions journey.

Excellence – Driving occupancy growth through strategic leadership, innovative marketing, and a commitment to delivering best-in-class service and results.

 

Benefits for Director of Sales & Marketing:  

• Tuition reimbursement 

• Employee referral bonus 

• Health, vision, and dental benefits 

• 401(k) with match 

• Employee engagement and culture committee 

• Company-sponsored life insurance 

• Employee assistance program (EAP) resources 

 

Join our team at Springfield Crossings and Healthcare Center, a 84-bed Sub-Acute, and Long-Term Care facility where compassion and quality care are at the heart of everything we do. Our facility is thoughtfully designed with beautiful common spaces, creating a welcoming, home-like environment not only for our residents but also for our staff. We believe in fostering a positive and supportive workplace where employees feel valued, respected, and empowered to make a difference.

Here, you'll be part of a collaborative and dedicated team that prioritizes professional growth, work-life balance, and a culture of appreciation. If you're passionate about providing exceptional care in a warm, inclusive setting, we would love for you to grow your career with us.

 

 

The facility provides equal employment opportunities to all applicants and employees and prohibits discrimination and harassment of any kind. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, veteran status, or any other characteristic protected by federal, state, or local law. All qualified applicants are encouraged to apply.