VP, Audience Growth & Marketing
$160k - $180kRevry
Role Description
As Vice President, Audience Growth & Marketing, you'll build and lead Revry's marketing function during one of the company's most exciting periods of growth. This is a highly visible leadership role responsible for driving audience growth, building marketing infrastructure, developing a high-performing team, and translating our mission into measurable business impact.
Success in this role means delivering meaningful progress across five key areas:
- Grow Revry's Audience:
- Develop and execute a comprehensive audience growth strategy that expands Revry's reach across owned and paid channels.
- Understand how LGBTQ+ audiences discover, engage with, and become lifelong fans of queer storytelling.
- Continuously test, optimize, and evolve acquisition strategies while identifying new opportunities to grow our audience.
- Build a Best-in-Class Growth Marketing Engine:
- Own Revry's performance marketing strategy across various platforms.
- Balance strategic thinking with hands-on execution, using experimentation, data, and optimization to improve marketing performance.
- Increase Viewer Engagement & Retention:
- Create marketing strategies that deepen engagement, increase watch time, and strengthen retention.
- Build a High-Performing Marketing Organization:
- Lead, coach, and develop Revry's marketing team while establishing clear priorities and accountability.
- Create an environment where talented marketers can do their best work.
- Shape Revry's Cultural Presence:
- Bring a strong point of view on what resonates with audiences.
- Connect authentic storytelling with measurable audience growth.
Qualifications
- 8+ years of progressive marketing leadership experience.
- Meaningful experience leading growth or performance marketing for a consumer, media, entertainment, streaming, subscription, or digital platform.
- A proven track record of growing audiences through data-driven marketing strategies.
- Deep expertise across paid acquisition, lifecycle marketing, analytics, attribution, experimentation, and marketing technology.
- Experience leading and developing high-performing teams in fast-paced environments.
- Strong executive communication skills with experience presenting strategy and performance to senior leadership.
- A startup mindset—enjoy building systems and solving ambiguous problems.
- A genuine appreciation for queer culture and community.
Requirements
- Strong preference for candidates based in NYC / Los Angeles / San Francisco / Miami / Chicago / Seattle / Atlanta.
- Reports to: Chief Operating Officer.
Benefits
- Base Salary: $160,000–$180,000 DOE.
- Medical, Dental & Vision Insurance.
- 401(k).
- Flexible remote work environment.
- Opportunities for travel to company events, productions, and industry conferences.
Equal Opportunity Statement
Revry is an equal opportunity employer committed to building a diverse and inclusive workplace. We consider all qualified applicants without regard to race, color, ancestry, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, veteran status, or any other protected characteristic under applicable law.
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