Digital Shelf & eCommerce Experience Manager

Role Description

You’ve built experience, now use it where bold ideas meet real impact. At Opella, we’re challenging how self-care works for millions of people and need leaders and experts ready to shape what’s next. As a Digital Shelf & eCommerce Experience Manager, you’ll bring your skill, your curiosity and your drive to make health simpler, smarter and more human.

About the Job:

• Lead initiatives that advance our brands and strengthen our reputation worldwide.
• Mentor and uplift emerging talent while pushing your own growth and influence.
• Put purpose into practice — embedding sustainability, access and social impact into every decision.
• Model the challenger mindset: question complexity, act with integrity and make things radically simple.
• Help shape a culture that’s ambitious, collaborative and serious about recognition and belonging.

Main Responsibilities:

• Own PDP quality, accuracy, and performance across major retail platforms (e.g., Amazon, Walmart, Target, Kroger).
• Develop and maintain standardized, brand-aligned PDP content (titles, bullets, descriptions, A+ content, imagery).
• Audit digital shelf content regularly to ensure consistency, compliance, and optimization.
• Partner cross-functionally (brand, regulatory, category, and sales teams) to align content with brand standards and campaigns.
• Lead retail media creative execution—translating briefs into high-performing ads, banners, stores, and video assets.
• Optimize the digital shopper journey using insights, analytics, and A/B testing to improve discoverability, engagement, and conversion.
• Track and report on performance metrics (e.g., content scores, share of search, conversion, ROAS) and refine strategies accordingly.

Qualifications

• 4+ years of experience in e-commerce, digital marketing, retail media, or shopper marketing.
• Strong understanding of major retail .com platforms and their content syndication requirements (1WorldSync, Syndigo, Salsify, etc.).
• Hands-on experience with retail media platforms (Amazon Ads, Walmart Connect, Criteo, Citrus Ads, etc.).
• Demonstrated ability to translate brand strategy and consumer insights into effective digital content.
• Proficiency in analytics tools; ability to derive actionable insights from data.
• Excellent project management and stakeholder communication skills.
• Experience working in a CPG, FMCG, or consumer brand environment preferred.

Requirements

• This is more than the next step in your career, it’s a chance to lead change and help reinvent self-care for the world.
• If you’re ready to challenge, inspire and deliver impact that matters, we’re ready for you.

Benefits

• The salary range for this position is: $110,000.00 - $150,000.00.
• All Compensation will be determined commensurate with demonstrated experience.
• Employees may be eligible to participate in Company employee benefit programs.

Company Description

Opella is the self-care challenger with the purest and third-largest portfolio in the Over The Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.

• Our mission is to bring health in people’s hands by making self-care as simple as it should be.
• For half a billion consumers worldwide – and counting.
• At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers.
• Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.
• As a globally certified B Corp company, we are active players in the journey towards healthier people and planet.