Brand Manager - CBN Israel

Development Integration – Remote (U.S. Based) Shape a Brand. Tell Stories. Make an Impact. The Christian Broadcasting Network (CBN) is looking for a Brand Manager – CBN Israel to lead the strategy and stewardship of the CBN Israel brand across creative, content, digital/social, and media. In this role, you’ll help ensure everything from a Jerusalem news segment to a donor appeal to a social video communicates a consistent voice, look, and message. You’ll serve as the primary U.S.-based brand connection to CBN Israel’s in-country team in Jerusalem, working across cultures and time zones to bring stories, programs, and ministry impact to audiences and donors around the world. Serving in this position facilitates ministry activities and contributes to CBN’s Biblical mission to advance the Gospel of Jesus Christ worldwide. If you’re a strategic brand marketer who loves storytelling, understands how to bring a brand to life across multiple channels, and is passionate about Israel and ministry, we’d love to hear from you. The salary range for this position is $60,000 - $75,000 annually. Final compensation within this range will be determined based on a combination of education, relevant experience, and demonstrated skills aligned with the role requirements. What You’ll Do You’ll lead the stewardship and execution of CBN Israel’s brand strategy, guiding creative, content, digital/social, and media efforts to ensure consistency across every public-facing touchpoint. You’ll develop creative briefs, guide campaigns, review creative and messaging, and help prioritize marketing projects for maximum impact. You’ll also work closely with CBN Israel’s team in Jerusalem to gather stories, footage, and firsthand context and help shape that material into compelling, on-brand campaigns and content. You’ll also collaborate with marketing and ministry leaders, monitor campaign performance and brand sentiment, and use insights and emerging trends to strengthen CBN Israel’s presence and impact. What You’ll Bring 5+ years of progressive brand marketing experience, with demonstrated experience leading creative and content projects through an internal team, agency, or similar marketing environment Demonstrated experience developing brand strategy, positioning, and messaging and translating it into creative briefs and direction a marketing team can execute Experience managing multiple concurrent projects and priorities across creative, content, digital, and paid-media disciplines Strong project management and prioritization skills, with the ability to evaluate competing requests and protect resources for high-impact work Excellent written and verbal communication skills, including experience presenting creative and strategy recommendations to senior leadership Experience leading and coordinating work through cross-functional marketing teams without formal management authority over them Experience partnering with international, in-country, or field-based teams across time zones and cultural contexts Nonprofit, ministry, media, or news organization experience preferred, particularly within a faith-based or advocacy context Familiarity with Israel, Israeli culture, Jewish-Christian relations, or Middle East affairs preferred Experience working within a centralized or shared-services marketing team model preferred Working knowledge of paid media, marketing analytics, digital marketing, and CRM/donor-database systems, with the ability to use data and insights to inform brand and campaign decisions Passion for CBN Israel’s mission of standing with Israel and blessing her people and a genuine care for donors and those served Excellent interpersonal skills with the ability to establish professional rapport with all levels of leadership, staff, and the public Self-motivated with the ability to work independently as well as be an effective member of a cross-cultural team Flexible with the ability to work well under pressure and consistently meet deadlines Must maintain flexibility to work hours that overlap with both Israel Standard Time and U.S. Eastern Standard Time, including occasional early morning or evening hours to coordinate with the in-country office Must be available for occasional international travel Video, documentary, or broadcast production experience a plus Bachelor’s degree in Marketing, Communications, Journalism, or related field, or equivalent experience This position may be performed remotely within the United States. Candidates based near CBN headquarters in Virginia Beach, VA, are also welcome Demonstrated life application of Biblical principles and practices in alignment with CBN’s non-profit Christian mission Why Work at CBN At CBN, your work supports a global ministry and contributes to the mission of advancing the Gospel of Jesus Christ. We also believe in investing in the people who make that mission possible. CBN offers a comprehensive benefits package that includes paid vacation and sick time, paid parental leave, paid holidays, health and life insurance , department and ministry-wide chapel time , substantial tuition reduction for employees and dependents through our partnership with Regent University, and more. Employees have the opportunity to be part of a workplace where faith, purpose, and service are woven into the workday. CBN is a global nonprofit ministry demonstrating the love of God by sharing the Gospel through digital content, traditional media, and humanitarian aid. CBN offers a professional and rewarding work environment, competitive salary, and benefits package to include healthcare for full-time positions. If you meet the listed qualifications and are in agreement with CBN’s mission and purpose, Travel Required Yes . Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr The Christian Broadcasting Network, Inc.