Audience Development Manager

Audience Development Manager (CR/511041) New York, New York Salary: USD25 - USD33 per hour A media organization in New York City is seeking an Audience Development Manager to help grow and retain a paid subscriber base across its digital brands. This hybrid role will support direct-to-consumer strategy, marketing execution, and cross-functional collaboration to drive audience growth and engagement. About the Opportunity: Develop and execute strategies to drive subscriber acquisition and retention Track subscriber growth and attrition trends across the user lifecycle and apply actionable insights Build, send, and optimize email campaigns, including copywriting, creative coordination, QA, and A/B testing Support on-site capture efforts and build integrations and technical pathways Partner closely with editorial and product teams to align audience development efforts Report on strategy performance, campaign results, and key metrics to stakeholders and leadership Qualifications: 3+ years of experience in Audience Development, Retention Marketing, or Direct-to-Consumer roles Experience working within Email Service platforms such as Sailthru, Campaign Monitor, or Mailchimp Knowledge of Content Strategy and Production best practices Ability to analyze data across multiple platforms and use findings to guide strategy and testing Strong communication and presentation skills Collaborative mindset with experience working across cross-functional teams Desired Skills: Experience in a Publisher or Lifestyle Product environment Design proficiency and familiarity with HTML, CSS, and Code implementation Experience with Data Analytics tools such as Adobe Analytics or DOMO #J-18808-Ljbffr Tandym-Group