Marketing Operations & AI Specialist

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be. AI Demand Innovation Specialist Opportunity We're looking for an AI Demand Innovation Specialist to join our team in Toronto as part of our Sales function. The role will play a critical role in optimizing our sales AI-powered technology stack & integrations, supporting Sales team pipeline campaigns, and enabling data-driven decision-making across the revenue organization. This position requires significant experience with Salesforce, HubSpot (Marketing & Sales Hub), other GTM technologies, and the ability to partner with sales, marketing, and RevOps stakeholders to drive operational excellence. This is an exciting opportunity for a detail-oriented, tech-savvy individual who is passionate about building scalable processes, leveraging AI, and bridging the gap between sales & marketing. What You Will Do: Support, optimize, and troubleshoot various Sales tooling & its AI capabilities, ensuring team members can work effectively. Build, maintain, and optimize AI workflows, lead flows, and scoring frameworks to improve funnel health. Maintain integrations between HubSpot, Salesforce, and other tools to ensure data accuracy and consistency. Enable AI-supported campaign execution by aligning marketing signals with sales actions. Partner with the Marketing & Demand Generation teams to support campaign execution. Work with RevOps to build performance reporting, including pipeline attribution and ROI analysis. Assist with data hygiene projects across various data sources, ensuring accurate lead, contact, and account information. Identify opportunities for process improvements and automation across the Sales function. Partner with Sales Operations to align on lead routing, qualification, and reporting. Who You Are: 3+ years of hands‑on Sales or Marketing Operations experience, with expert-level HubSpot (Marketing Hub), Salesforce, and AI knowledge. Proven ability to deploy AI-powered automation across GTM workflows (lead routing, enrichment, follow‑ups, task creation), CRM integrations (Salesforce), and sales engagements. Experience using AI for pipeline analysis, forecasting support, and deal risk identification. Deep understanding of lead management, scoring, routing, and pipeline development. Experience with BI/reporting tools is a plus. Strong written and verbal communication skills to effectively collaborate internally with colleagues and externally with clients. Teamplayer with a genuine desire to contribute to the overall success of the entire team. Compensation Flywheel Commerce Network is committed to fair and equitable compensation practices. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. Salary Range: $44,000 - $58,500 USD Working at Flywheel Office hubs across the globe with flexible hybrid model. Competitive paid time off, including annual leave plus paid public holidays. Great learning and development opportunities. Comprehensive benefits that help you live your best life. Parental leave and related benefits. Volunteering opportunities. Employee resource groups for inclusion and identity discussions. Background check required for final candidates. Inclusive Workforce Flywheel Commerce Network’s goal is to create a culture where all individuals of all backgrounds feel comfortable bringing their authentic selves to work. Flywheel Commerce Network is an Equal Opportunity Employer and participates in E-Verify. All applicants will receive fair consideration for employment. We do not discriminate based on race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability or any other legally protected characteristics in the location in which the candidate is applying. For more information about what data we collect and how we use it, please refer to our Privacy Policy. We leverage AI technology to streamline our hiring workflow, though all candidate decisions are made by our Talent Acquisition Team. #J-18808-Ljbffr Flywheel Digital