Marketing & Business Support Virtual Assistant

Role Description

We are seeking a proactive, resourceful, and highly organized Virtual Assistant who can support marketing, content management, business operations, and growth initiatives while helping establish efficient systems and processes.

This role is ideal for a Virtual Assistant who enjoys combining marketing support, content management, administrative assistance, and business development activities. The successful candidate will work closely with the founder to:

• Increase brand visibility
• Streamline operations
• Strengthen social media presence
• Support lead generation efforts

Key Responsibilities

• Social Media Management
  • Schedule and publish content across LinkedIn, Instagram, Facebook, and other relevant platforms
  • Repurpose existing content into multiple formats
  • Create social media graphics using Canva
  • Maintain a consistent content calendar
  • Monitor engagement and notify the founder of opportunities for interaction
  • Research industry trends and content ideas related to wellness, leadership, burnout prevention, and workplace wellbeing
• Content Support
  • Format and upload blogs and articles
  • Assist with newsletter preparation and distribution
  • Repurpose webinars, workshops, and coaching content into social media posts
  • Create presentation materials and workshop assets when required
  • Organize and maintain content libraries
• Marketing & Lead Generation
  • Research potential corporate clients and partnership opportunities
  • Assist with LinkedIn outreach campaigns
  • Support lead generation initiatives
  • Maintain prospect databases and CRM records
  • Track marketing activities and campaign performance
  • Assist with event promotion and workshop marketing
• Administrative Support
  • Calendar management and appointment coordination
  • Email inbox management when required
  • Meeting scheduling and confirmations
  • Client onboarding support
  • Document preparation and organization
  • File management and cloud storage organization
• Business Operations Support
  • Create and document Standard Operating Procedures (SOPs)
  • Assist in implementing systems and workflows
  • Help prioritize projects and initiatives
  • Track ongoing projects and deadlines
  • Provide recommendations for improving efficiency and business processes
• Research & Strategic Support
  • Conduct market and competitor research
  • Identify speaking opportunities, podcasts, networking events, and corporate wellness opportunities
  • Research tools, platforms, and resources that support business growth
  • Provide insights and recommendations for business development initiatives

Qualifications

• Strong written and verbal English communication skills
• Experience supporting coaches, consultants, wellness professionals, or service-based businesses
• Social media management experience
• Content creation and content repurposing experience
• Excellent organizational and project management skills
• Strong attention to detail
• Ability to work independently and proactively
• Experience creating and maintaining systems and processes

Requirements

• Preferred Experience
  • LinkedIn marketing and outreach
  • CRM management
  • Email marketing
  • Corporate wellness, coaching, leadership development, or HR-related industries
  • Lead generation and prospect research
  • Basic graphic design
• Software & Tools
  • Required Experience With:
    • Canva
    • Google Workspace
    • Microsoft Office
    • LinkedIn
    • Zoom
  • Preferred Experience With:
    • Mailchimp or similar email marketing platforms
    • CRM systems (HubSpot, Zoho, ActiveCampaign, or similar)
    • Trello, Asana, ClickUp, or Monday.com
    • ChatGPT and AI productivity tools
    • Scheduling tools such as Buffer, Hootsuite, Later, or Metricool

Benefits

• Part-Time employment with potential to grow

Success Metrics

• Consistent content publishing schedule maintained
• Increased social media engagement and visibility
• Improved lead generation activity
• Organized systems and workflows implemented
• Timely completion of projects and administrative tasks
• Effective support of business growth initiatives

Application Requirements

• Updated resume
• Portfolio or sample works