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BUSINESS ANALYST

Apolis

Job Title: Business Analyst

Location: Foster city, CA (Onsite/Hybrid As per Client Need)

Job Summary
We are looking for a seasoned Pharma Marketing Techno-Functional Domain Expert to support a West Coast-based pharmaceutical client.
This is a senior-level role requiring deep expertise in:

  • Life sciences marketing dat
  • HCP analytics
  • Enterprise data platforms
The ideal candidate understands how the US pharma marketing ecosystem works from a data perspective and can support business needs across HCP360 and the Marketing Data Hub .



Required Skills
  • ESQL
  • Data Platform Administration

Responsibilities
  • Own end-to-end data enablement for pharma marketing programs , including:
    • Ingestion
    • Normalization
    • Delivery of Patient-Level Data (PLD)
  • Define data standards and governance for aggregate-level marketing datasets sourced from US-based vendors
  • Serve as Subject Matter Expert for HCP360 , including:
    • Onboarding
    • Data integration
    • Business consumption layers
  • Support Marketing Data Hub architecture, data flows, and capability roadmap
  • Map HCP engagement signals from media vendors to unified HCP profiles
  • Translate business requirements into technical data specifications
  • Partner with analytics teams on:
    • Marketing attribution
    • Reach
    • Frequency reporting


Vendor Ecosystem Knowledge (Required)
Candidates must have hands-on experience working with aggregate-level marketing data from US-based pharma marketing vendors including:
  • DeepIntent
  • Medscape
  • Client
  • IQVI
  • Veeva Systems
  • Symphony Health


Required Qualifications
  • 10+ years in pharma/life sciences marketing data, analytics, or commercial operations
  • Deep understanding of Patient-Level Data (PLD) including:
    • Sourcing
    • Privacy
    • Safe harbor
    • Downstream analytics usage
  • Working knowledge of aggregate marketing media data , including:
    • Impressions
    • Reach
    • Frequency
    • NPI-level engagement
  • Experience with Marketing Data Hub or similar enterprise marketing data platforms
  • Proficiency with:
    • SQL
    • Data modeling
    • ETL pipelines (for pharma marketing data)
  • Experience with HCP master data , including:
    • NPI
    • Specialty
    • ffiliation
    • Prescribing behavior
  • Familiarity with cloud data platforms (e.g., Databricks, AWS)
  • Knowledge of pharma compliance requirements:
    • HIP
    • NAI guidelines
    • Data use agreements
Preferred Qualifications
  • Prior experience with HCP360 implementations
  • Exposure to identity resolution in pharma , including:
    • NPI matching
    • HCP deduplication
  • Familiarity with:
    • Closed-Loop Marketing (CLM)
    • Rep digital integration
  • Experience working in Agile SAFe delivery models
Certifications Required
  • Microsoft Certified: Azure Data Fundamentals
Vacancy posted 2 days ago
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