Fayetteville Sales Account Executive

Fayetteville Sales Account Executive page is loaded## Fayetteville Sales Account Executivelocations: NC, Raleightime type: Full timeposted on: Posted Yesterdayjob requisition id: REQ-38193CBS 17 is seeking a **Sales Account Executive** to join our team in Fayetteville, NC. This is a unique opportunity to work with the largest local broadcast group in the country while collaborating with a nationally recognized digital agency. We don’t just sell TV—we build innovative, results-driven marketing partnerships that span broadcast, digital, and live platforms.We’re looking for a bold, strategic, and motivated **Sales Account Executive** who thrives in a dynamic environment and is eager to help businesses grow through the power of multi-media solutions.**About the Role**As an Account Executive at CBS 17, you'll serve as a consultative partner to local and regional businesses—developing custom advertising strategies across our robust multimedia portfolio. You’ll be part of a collaborative, forward-thinking team that values creativity, integrity, and performance.**Key Responsibilities*** Prospect and secure new business through networking, referrals, and outreach.* Develop strong relationships with both advertising agencies and local clients to grow their business by planning and organizing a sales strategy to meet goals, as well as monitor and track sales plan.* Perform in-depth data analysis to deliver actionable insights to ensure campaign success.* Delivers sales presentations and report presentations to clients.* Develop integrated marketing campaigns that include linear TV, streaming (OTT/CTV), digital display, social, and branded content.* Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.* Educate advertisers on performance metrics, insights and best practices* Work cross-functionally with production, creative, promotions, and digital teams to bring campaigns to life.* Deliver clear, data-backed proposals and recommendations to clients.* Consistently meet or exceed individual revenue goals and quarterly targets.* Stay current on media trends, competitive insights, product portfolio, and emerging platforms.**What We’re Looking For*** A creative, proactive problem solver who thrives on helping clients succeed.* A persuasive storyteller who can connect business challenges to tailored media solutions.* A self-starter with strong time management and follow-through skills.* A confident communicator—written, verbal, and in client-facing presentations.**Requirements*** Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.* Minimum one year’s experience in sales, preferably in the media field.* Proven success in media, marketing, or B2B sales.* Knowledge of digital advertising platforms (e.g., OTT, programmatic, SEO/SEM, etc.).* Experience achieving long-range objectives and implementing the strategies and actions to achieve them.* Proficient in Microsoft Office; CRM experience (e.g., Salesforce) is a plus.* Valid NC driver’s license and reliable transportation.* We're part of Nexstar Media Group, the nation’s largest local media company.* Our reach includes NFL, college football, My Carolina, Local News that Matters, and much more.* Access to advanced tools, strong leadership, and hands-on sales training.* Comprehensive full benefits (medical, dental, vision, 401k) & PTO #J-18808-Ljbffr