Full-Time Meta Ads Media Buyer (United States)
$30k - $54kLead Gen Engine
Meta Ads Media Buyer For Garage Door & HVAC Lead Generation Company (Strong Company Culture!)
Are you RESULTS DRIVEN?
Are you OBSESSED with improving campaign performance?
Do you take FULL OWNERSHIP of the accounts you manage?
Do you enjoy TESTING, OPTIMIZING, and WINNING?
Then please read CAREFULLY...
We're Lead Gen Engine, a fast-growing digital marketing agency that helps HVAC & Garage Door companies across the U.S. generate more leads, book more appointments, and grow their businesses through paid advertising.
We're one of the fastest-growing agencies specializing in garage door lead generation, and we're on the hunt for A-players.
We're looking for people who have an incredible work ethic, high standards, and a desire to constantly improve.
We want people who take initiative, solve problems, and are always looking for ways to win.
We're looking for an experienced Meta Ads Media Buyer to join our team.
This is NOT a position for someone who simply launches campaigns and waits for instructions.
We want someone who takes complete ownership of their accounts, proactively monitors performance, identifies problems, tests new strategies, and genuinely cares about delivering results for our clients.
Position Summary:
Your primary responsibility will be managing, optimizing, and scaling Meta Ads campaigns for our Garage Door & HVAC clients.
You'll be responsible for ensuring campaigns are performing, leads are coming in consistently, and we're continuously improving results.
This includes:
- Building, launching, and managing Meta Ads campaigns
- Monitoring campaign performance DAILY
- Identifying underperforming campaigns and making adjustments proactively
- Testing new creatives, audiences, offers, and campaign strategies
- Optimizing for cost per lead, lead quality, and booked appointments
- Analyzing performance data and identifying opportunities to scale
- Troubleshooting tracking, attribution, and campaign delivery issues
- Working with our creative team to develop high-performing advertisements
- Communicating campaign performance, challenges, and opportunities with our internal team
- Managing multiple client ad accounts while maintaining strong performance
Most importantly, we want someone who can take full ownership of campaign performance without needing to be micromanaged.
If a campaign isn't performing, we expect you to identify WHY, develop a solution, and take action.
If a campaign is performing well, we expect you to find opportunities to scale it.
We're looking for a problem solver, not an order taker.
What We're Looking For:
- 2+ years of hands-on Meta Ads experience
- Proven lead generation experience (NOT e-commerce)
- Home service advertising experience is REQUIRED
- Experience advertising for Garage Door, HVAC, Roofing, Plumbing, Electrical, or similar home service companies
- Experience managing multiple client ad accounts simultaneously
- Strong understanding of Meta Ads Manager and campaign structures
- Experience with creative testing, audience testing, and scaling campaigns
- Strong understanding of CPL, lead quality, cost per appointment, and ROAS
- Experience with Meta Pixel, Conversion API, and conversion tracking
- GoHighLevel experience
- Ability to analyze campaign performance and make data-driven decisions
- Excellent written and spoken English
- Strong communication and teamwork skills
- Highly organized, proactive, and detail-oriented
- Ability to work independently without constant supervision
- Reliable internet and computer
- Available 40 hours/week
Home service lead generation experience is NON-NEGOTIABLE.
We are not looking for someone who has only managed e-commerce campaigns or boosted social media posts.
We need someone who understands how to generate qualified leads for local service businesses.
What Makes Someone Successful Here?
We believe great media buyers don't just manage ad accounts.
They take ownership of results.
That means:
- You don't wait for someone to tell you a campaign is underperforming. You catch it first.
- You don't just report problems. You come prepared with solutions.
- You don't rely on the same creatives and strategies forever. You're constantly testing.
- You understand that cheap leads don't always mean good leads. Quality matters.
- You communicate proactively and keep the team informed.
- You treat every client's advertising budget like it's your own money.
We're looking for someone who genuinely enjoys the process of improving performance and helping businesses grow.
Growth Opportunity
This is a long-term position with the opportunity to grow into a Senior Media Buyer / Head of Paid Advertising role as our agency scales.
As we continue growing, we'd like this person to eventually help oversee additional media buyers, develop campaign strategies, and improve our internal advertising processes.
We believe in rewarding people who perform, take initiative, and help the company grow.
Performance-based bonuses and leadership opportunities will be available as the company scales.
The LGE Way — Our Core Values
We're building a team of high performers who share the same values.
1) SPEED
We move quickly, take action, and don't let problems sit.
2) PROCESS
We believe in systems, consistency, and doing things the right way.
3) TEAMWORK / COMMUNICATION
We communicate clearly, support each other, and work toward the same goals.
4) INNOVATION
We're constantly testing, learning, and finding better ways to get results.
5) IMPACT OVER INCOME
We focus on delivering exceptional results and creating real value for our clients.
--------------> READY TO APPLY?
Step 1: Apply here!
Step 2: Record a quick 1-minute video on your phone introducing yourself and answering the following:
- What's your name, and which agencies have you worked for?
- What experience do you have running Meta Ads for home service businesses?
- What's one of your best lead generation results?
- Why would you be a great fit for Lead Gen Engine?
Upload your video to YouTube (unlisted is fine) and text the link to View phone number on apply.placed-app.com .
IMPORTANT: We want to see YOU. Generic or templated videos will be ignored.
Hint... If you complete Step 2, you'll STAND OUT!
Job Type: Full-time
Pay: $30,000–$54,000 per year
Industry: Marketing Services / Lead Generation
Location: Remote — Work From Anywhere
Schedule: Full-Time | 40 Hours/Week
Employment: Long-Term
$7,000 per month
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