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Marketing Operations Specialist

IMPULSE UNIVERSE INC

Benefits: Company parties Free food & snacks Health insurance Opportunity for advancement Paid time off We are looking for a highly organized, detail-oriented Marketing Operations Specialist to help power CCYP’s next stage of digital growth. In this role, you will serve as an integrational member behind our marketing initiatives: managing digital platforms, coordinating content and campaign workflows, maintaining web properties, and ensuring that projects move smoothly from planning through execution. This is an ideal opportunity for someone who enjoys bringing structure to fast-moving environments, is comfortable working across multiple digital platforms, and takes pride in making sure the details are handled correctly. The Role Marketing Operations & Workflow Management: Coordinate day-to-day marketing activities, project timelines, internal requests, campaign assets, approvals, and deliverables to ensure initiatives stay organized and on schedule. Website & Digital Property Management: Maintain and update CCYP-owned websites, landing pages, business listings, directories, and other digital properties. Monitor content accuracy, functionality, and overall site quality while coordinating technical issues with internal or external development resources. Content & Data Quality Control: Review digital content, business information, landing pages, and marketing materials for accuracy, formatting, consistency, and completeness before publication. AI & Marketing Technology Support: Help test, implement, and manage emerging AI tools and automation workflows as CCYP expands its AI-first marketing and business services ecosystem. Requirements Highly Organized & Detail-Oriented: Strong ability to manage multiple projects, deadlines, requests, and digital assets simultaneously without losing attention to detail. Digital Marketing Literacy: Working knowledge of modern digital marketing fundamentals, including websites, SEO/AEO, social media, email marketing, content marketing, video, lead generation, and digital analytics. Strong Technical Comfort: You do not need to be a developer, but you should be comfortable learning new software, troubleshooting basic digital issues, working with web-based tools, and communicating clearly with technical teams. Analytical Mindset: Comfortable working with spreadsheets, reports, performance metrics, and business data to identify issues and support better decision-making. Bilingual Ability: Fluency in English and Chinese (Mandarin reading and writing) is highly preferred due to CCYP's focus on the North American Chinese business community and bilingual digital content. Preferred Qualifications Experience supporting an advertising agency, media company, technology company, marketplace, directory, or B2B organization serving small-and-medium businesses. Familiarity with AI tools, workflow automation, Answer Engine Optimization (AEO), local search, structured business data, or emerging marketing technologies is a strong plus. Why CCYP: A Legacy of Excellence, A Future of Innovation Founded in the 1980s, CCYP has served as the definitive cornerstone of the Chinese-American business community for over four decades. Our history is one of continuous leadership; we have successfully navigated every major economic and technological era, from the foundational days of high-authority print directories to the rapid expansion of the digital age, and now, to the frontier of Agentic AI. Our success is built on an unparalleled foundation: a 45-year proprietary database that serves as the \"Knowledge Database\" for the North American Chinese business ecosystem. We are currently architecting CCYP's transition into an AI-first B2B ecosystem. From Answer Engine Optimization (AEO) and Verified Business Certification to intelligent business data, digital visibility, web, video, and AI-powered marketing solutions, we are building the operational infrastructure that will empower the next generation of professional services across North America. Join us as we define the next 20 years of business intelligence. #J-18808-Ljbffr

Vacancy posted 2 days ago
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