Senior Vice President of Global Alliances

Responsibilities The SVP, Global Alliances will lead the strategy, development, and execution of our global partner ecosystem to accelerate growth, drive customer success, and expand market reach Reporting to the Chief Revenue Officer, this executive will be responsible for evolving the alliances organization from a primarily relationship-oriented and support-focused function into a commercially driven growth engine with clear accountability for pipeline generation, revenue contribution, and market expansion This role requires a leader with deep experience building high-performing partner organizations, driving cultural change, and establishing measurable business outcomes through strategic alliances The successful candidate will shape how Sprinklr engages with partners, elevate expectations for partner performance, and create scalable programs that drive joint customer acquisition, expansion, and long‑term value creation This role will also be instrumental in leading a strategic transformation of the Alliances function, evolving from a historically overlay, influence-based model into a true revenue‑generating partner organization The SVP will establish clear accountability for pipeline creation, sourced and co‑sold revenue, and services attach, ensuring partners are embedded as a core growth engine of the business This includes driving a shift in mindset, operating rhythms, and incentives across both internal teams and partners to prioritize measurable business outcomes, speed to value, and customer impact Lead the ongoing transformation of Sprinklr’s partner ecosystem by establishing a performance-driven operating model focused on revenue impact, pipeline creation, and customer growth Drive a cultural shift across the alliance’s organization, reinforcing accountability, measurable outcomes, and strategic partner engagement Develop and execute a partner strategy that aligns investments and resources with the partners most capable of delivering meaningful business results Establish and operationalize a partner‑sourced and partner‑influenced revenue model, with clear attribution, accountability, and forecasting rigor Embed partners into the full customer lifecycle, from pipeline generation through services delivery and expansion Drive co‑sell discipline and execution excellence with Sales, including joint account planning, deal inspection, and governance Define and enforce rules of engagement (ROE) that prioritize speed, clarity, and customer outcomes across partner and direct sales motions Scale partner‑delivered services capacity to increase attach rates, accelerate time‑to‑value, and improve gross margins Build and scale industry‑specific and solution‑based partner plays (e.g., CX, Contact Center, AI‑driven insights) Drive joint strategies with top partners, including co‑innovation, co‑marketing funds, and executive alignment Develop and implement partner enablement frameworks including training, certifications, and sales toolkits Establish and monitor KPIs to measure partner performance, pipeline contribution, and customer impact Lead Quarterly Business Reviews (QBRs) and Annual Reviews to ensure alignment and accountability Partner with Product, Marketing, Sales, and Customer Success to ensure seamless execution of joint initiatives Collaborate with the Partner Program team to evolve competencies, tiers, and incentives Serve as the executive sponsor for key alliances, ensuring strategic alignment and executive engagement Grow and scale a nascent and immature channel Drive global expansion through regional reseller recruitment and enablement Co‑develop joint value propositions and go‑to‑market strategies with partners Leverage partner insights to inform product innovation and market strategy Ensure rigorous governance, reporting, and communication across the partner ecosystem Develop and execute a service delivery strategy that leverages both internal resources and external partners to maximize customer success and operational efficiency Continuously assess market trends, partner needs, and competitive dynamics to refine strategy Qualifications Deep understanding of partner business models, market dynamics, and enterprise buying cycles Executive presence with the ability to influence and collaborate across C‑level stakeholders Bachelor’s degree required; MBA or advanced degree preferred High energy, resilient, and thrives in fast‑paced, high‑growth environments Proven success in building and scaling global partner ecosystems, including SIs, ISVs, cloud platforms, and resellers 15+ years of experience in global partner and alliance leadership within a SaaS or enterprise technology company Strong track record of driving revenue growth, customer success, and market expansion through strategic partnerships Outstanding communication and interpersonal skills to lead, collaborate, and influence cross‑functional teams and stakeholders Proven track record leading organizational transformation and cultural change within a partner, channel, or go‑to‑market organization Strong change‑management capabilities with experience aligning teams, processes, incentives, and partner expectations to support revenue growth objectives Solid critical thinker with a proven ability to collaborate with both leadership and teams, demonstrating ability to influence, make sound decisions and drive alignment Superior interpersonal skills and executive presence, with an effective ability to quickly establish credibility, trust, and support within all levels of the organization Demonstrated ability to evolve alliances functions from relationship‑focused teams into strategic growth organizations with measurable commercial impact Creative and intellectually curious, with strong strategic intuition. Inquisitive appetite (and humility) for proactively identifying and aggressively pursuing continuous improvements Natural leader with a positive management style, combined with superior communication skills and unwavering ethics and integrity #J-18808-Ljbffr Sprinklr