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Senior CDP & Marketing Data Leader

Citizens

Citizens is seeking a Marketing Data & Audiences Lead to define and execute the company’s data and audience strategy. You will shape the CDP program, Customer 360 requirements, and data products that power acquisition, growth, retention, and personalization. The role requires leadership across Marketing, Engineering, Analytics, and Risk & Compliance to deliver measurable business outcomes. Responsibilities include defining a multi-year roadmap, leading CDP selection and adoption, and #J-18808-Ljbffr Citizens

Vacancy posted 4 days ago
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