Regional Sales Manager
Ameristar Perimeter Security USA Inc., an ASSA ABLOY Group brand
Regional Sales Manager
Supporting the digital transformation of the construction industry
Biosite provides technology-enabled solutions that have been specifically designed to optimise operational efficiency, improve health and safety and ensure compliance for construction projects.
Following our recent acquisition by ASSA ABLOY and our continued success in the UK market, Biosite is expanding into new geographies and as such is recruiting for a Regional Sales Manager for the US.
Focusing on the construction market, you will implement new business sales strategies that you have developed specifically to drive sales and growth within your region. As well as managing the strategy, you will also be hands on; liaising with clients directly and negotiating contracts.
The successful candidate will have an opportunity to develop the role and make their mark in what is a rapidly growing technology company leading the way in workforce management for construction.
The position is a field-based role.
Main Responsibilities and Tasks
- Develop and implement sales strategies for the whole region.
- Forecasting and reporting on sales activity within the region.
- Working closely with the Managing and Commercial Directors to ensure product and commercial offering is suitable for continued growth and sales.
- Generating new business through various means of lead generation such as telephone prospecting, physical prospecting, existing client relationship development, etc.
- Taking full ownership for sales within the region and portfolio of key accounts; developing profitable sales through promoting additional services and value-added solutions.
- Managing the sales process from initial prospecting stage through the securing the order and ensuring successful implementation, with a focus on customer satisfaction and retention.
- Actively managing and developing the growth of product sales within the region.
- Effectively and efficiently analysing, implementing, and controlling the opportunities within the region.
- Taking ownership for account performance, including: Ensuring ongoing retention and maximising opportunities Owning performance against financial targets, and Renegotiating renewals. Developing executive level relationships.
- Maintaining your own prospecting and lead generation database.
- Managing your own diary and time.
Key Working Relationships (Internal and External)
- Ensure sales targets are met and maximising opportunities and ensuring positive impact of the Biosite reputation and proposition.
- Working closely with the Sales and Marketing team on the development of sales assets, with the opportunity to make recommendations direct to the Commercial Director and Managing Director
- Working closely with new customers to build successful trading relationships.
- Developing your own customer network.
Person Profile: Essential Qualifications, Experience, Knowledge and Behaviours
- A thorough understanding of the sales / key account process with a minimum of five years' successful / appropriate construction or key account experience.
- Proven track record of business development at all levels, with added value relating to construction, construction software or security solutions.
- Strong sales and presentation skills - including probing, listening, and closing, especially in-depth investigation.
- Solid understanding of the business and its strategy, with the ability to integrate this into daily activity, with the ability to take this forward into identifying opportunities to maximise product sales across multiple sectors and applications.
- Experience of developing and owning account plans, with a track record of delivering against account plans, new or existing accounts, bids or tenders.
- Commercially aware with total business orientation and able to understand labour rate to material costs argumentation, plus able to understand and present a "value proposition" to clients or potential clients. Articulation of this is key to success.
- An open communication style; friendly, conscientious, and committed team player. A highly personable relationship builder and able to engage at all levels including Directors, Project Managers, Quantity Surveyors, Buyers, Procurement etc.
- Excellent presentation skills are also important together with strong negotiation, commercial and analytical skills.
- Naturally persuasive, creative, and self-motivated; able to recognise opportunities and use your own initiative to convert these into sales.
- A high degree of numeracy, computer literacy and a strong ability with Excel, PowerPoint and ability to become highly competent with our own SaaS product is essential to success.
- Due to the nature of the role, experience of selling at both site and senior level is essential. Adaptation to different environments is key.
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 50,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access.
As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.
As we welcome new people on board, it's important to us to have diverse, inclusive teams, and we value different perspectives and experiences.
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