Outbound Sales Development Representative (SDR)

Who Are We?

EverSmith Brands is a rapidly growing platform of franchise brands serving the commercial facilities services sector. We have aggressive goals to become the premier franchisor in commercials services, providing growth opportunities for our franchisees and our home office team alike. EverSmith Brands is a portfolio company of the private equity firm Riverside Company, which has an extensive history as a growth investor in franchising businesses.

The EverSmith Brands platform includes:

• MilliCare, a premium, international franchise specializing in maintaining and restoring commercial flooring & textiles
• Kitchen Guard, a premier commercial kitchen exhaust cleaning franchise
• U.S. Lawns, the nation's #1 and largest exclusive commercial landscaping franchise
• Clintar, Canada's premier commercial landscaping & snow management franchise for 50+ years,
• Prism, a specialty restoration franchise for textiles, art, electronics, documents, and more,
• The Seals, a fast-growing commercial Kitchen Services Franchise providing refrigeration and oven gasket installation, door sweeps, and many other services, and
• 1-Tom-Plumber, an emergency service plumbing franchise specializing in emergency plumbing, drain cleaning, and excavation.

Position Summary:

EverSmith Brands is seeking an experienced and highly motivated Remote Outbound Sales Representative (SDR) to help schedule appointments for our growing network of franchisees. The ideal candidate is a dynamic, competitive sales professional with a background in B2B telemarketing and appointment setting.

As an Outbound SDR, you will be the first point of contact for potential clients—responsible for managing leads, conducting prospect research, identifying key decision-makers, and scheduling appointments during structured phone blocks. Your goal is to help our franchisees grow by securing qualified opportunities for them to present our services.

Responsibilities:

• Outbound Calling : Place outbound calls to businesses from provided contact lists to schedule qualified appointments for franchisees.
• Sales Pitch Delivery : Deliver compelling, scripted sales presentations that communicate the value of our services.
• Lead Tracking : Maintain detailed records of calls, responses, and follow-ups to ensure effective pipeline management.
• Manage Communication with Franchisees : Coordinate with franchisees to align appointment schedules and confirm target territories.
• Manage Territory Research : Collaborate with franchisees to understand their target markets and growth goals.
• Prospect Research : Use internal databases and tools to identify key decision-makers and their contact information.
• Customer Engagement : Answer initial questions and provide relevant information to support decision-making.
• Appointment Scheduling : Secure appointments for franchisees to meet with prospects onsite at the customer’s location.
• Script & Compliance Adherence : Follow call scripts and maintain compliance with regulations.
• Needs Analysis : Quickly assess and understand customer needs and present value-aligned solutions using persuasive communication skills.

Required Qualifications:

• Minimum of 3 years of successful B2B sales and telemarketing experience
• Experience working with CRM platforms (Salesforce preferred) and tracking KPIs
• Proficiency in Microsoft Office (Word, Excel, Outlook)
• Excellent verbal and written communication, presentation, and negotiation skills
• Highly competitive, motivated, and enthusiastic with a strong work ethic
• Articulate with strong active listening and interpersonal skills
• College Degree Preferred (High school diploma or equivalent required)
• Residing in Central Florida is preferred (but not required)
• Experience using research tools to find customer contact information

Compensation: $50,000 annually + Monthly performance bonuses uncapped (total earning potential of $100,000 annually)

Benefits:

• Full time position
• Competitive salary
• Annual performance bonus
• Paid time off
• Paid holidays
• Medical, dental, vision insurance
• Company paid life and disability insurance
• 401K with company match
• Great working environment (energetic, fun, friendly, casual, and collaborative)
• Growth opportunities
• Employee assistance program
• Flexible spending account
• Health savings account

Physical Requirements:

The physical demands described here are representative of those that must be met to successfully perform the essential functions of this job. The employee should be able to stand, sit at an office space, see, hear and understand speech, communicate, lift computer equipment, supplies and materials, use office equipment and computers. The employee is exposed to typical office working conditions. If requested by an applicant or employee, we may provide reasonable accommodations to enable individuals with disabilities to perform the essential job functions. The above statements are intended to describe the general nature and level of work performed. They are not intended to be construed as an exhaustive list of all duties required of personnel so classified. We have the exclusive right to alter this job description at any time without notice.

EverSmith Brands is committed to Equal Employment Opportunity and to attracting, retaining, developing and promoting the most qualified employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal or state law. We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity.