Product Marketing Manager

How You'll Make an Impact at MarqVision With impersonation scams and digital fraud on the rise, MarqVision is leading the charge in AI-powered counterfeit prevention. As our Product Marketing Manager, you’ll drive the go-to-market strategy for our anti-counterfeit solutions, working closely with Product, Sales, and Marketing to launch and scale AI-driven risk protection tools for brands across industries like finance, e-commerce, and luxury goods. This is an opportunity to shape one of the fastest-growing categories in brand protection, helping businesses combat evolving digital threats with next‑gen AI solutions. If you’re passionate about helping brands thrive in the age of AI, we’d love to connect. What You'll Achieve Phase 1 (0-6 months): Strategy & Execution Own the go-to-market strategy for anti-counterfeit protection products. Develop positioning, messaging, and competitive intelligence to differentiate MarqVision from legacy solutions. Partner with your product counterparts to prioritize features, improve detection models, and drive innovation. Work with Sales and Customer Success to create sales enablement materials, case studies, and playbooks. Collaborate with our growth marketing teams to create multi‑channel campaigns, including email, paid media, and webinars, to drive awareness and demand. Most importantly, you will be a subject‑matter expert for the finance industry, and partner across marketing, sales, customer success, product teams, and with customers to understand challenges, use cases, and drive business results in this industry. Phase 2: Growth & Market Expansion Scale MarqVision’s counterfeit prevention solutions into new verticals and geographies, including Asia and Europe. Build and optimize customer acquisition funnels to increase adoption and retention. Establish MarqVision as a thought leader in AI‑powered brand protection through events, content, and partnerships. Drive expansion into e-commerce and consumer marketing categories. Skills You'll Need to Bring 6+ years in B2B SaaS product marketing, GTM strategy, or growth, with experience in B2B SaaS. Strong storytelling, writing, and positioning skills; able to simplify complex IP challenges into compelling marketing narratives. Expertise in marketing modern brand protection detection and enforcement technologies is a requirement, with a deep understanding of how to speak to marketing, online growth, and e‑commerce teams. Experience in market research, competitive analysis, and pricing strategy for SaaS. Comfortable working cross‑functionally with Product, Sales, and Marketing teams in a fast‑paced environment. Bonus: Experience in fashion, luxury brands, and beauty. Our Compensation and Benefits (For U.S. Residents Only) MarqVision provides a competitive benefits package, including equity opportunities, health benefits including 401(K), and other perks designed to support our employees’ well‑being and professional growth. The actual amount may be higher or lower, based on non‑discriminatory factors such as experience, knowledge, skills, and abilities. For roles based in United States, the estimated range for Base Salary for this role is $158,000 - $191,000. Equal Opportunity At MarqVision, we believe real growth comes with attracting the brightest minds, motivating them to succeed in their position, and ensuring plenty of fun along the way. MarqVision is an Equal Opportunity Employer and encourages applicants of all backgrounds to apply. We are committed to building a diverse and inclusive workforce that reflects the customers and communities we serve. #J-18808-Ljbffr