SponsorUniversity Media Sponsorship Scout

Media Sponsorship Scout

Launched in 2018, SponsorUnited is the leading global sports and entertainment SaaS platform, delivering actionable data and insights to build stronger marketing partnerships.

SponsorUnited's training program, SponsorUniversity, is a professional development experience designed to introduce students to the sponsorship and media industry. Participants gain hands-on experience in data management and research across both traditional broadcast and digital media platforms. We are seeking motivated interns to participate in structured learning exercises that mirror our media data workflows, offering supervised, educational experience in broadcast sponsorship and data management. The research and analysis components are conducted primarily for learning purposes and guided practice, under SponsorUnited supervision. To prepare you for this work, you'll complete a structured and personalized training program designed to build key data management and analytical skills relevant to the sponsorship industry.

Time Needed: 10-15 hours per week for 6 months Please note this is an unpaid position with the opportunity for academic credit and is entirely remote. This internship allows students to earn academic credit through their university while gaining practical experience in sponsorship data and marketing.

Responsibilities

• Complete an online training program on sponsorship data management within the sports and entertainment industry, emphasizing broadcast and digital media
• Participate in supervised learning exercises analyzing sponsorship and advertising content featured in local and national television and radio broadcasts.
• Conduct research-based training activities exploring sponsorship activity and brand integrations across digital and social media platforms.
• Learn how to effectively use the SponsorUnited platform through detailed guidance.

Areas of focus

• Data organization, sponsorship research
• Sponsorship and brand partnership fundamentals
• Digital marketing and activation insights

Benefits to Students

• Gain exclusive exposure to real industry data used by sponsorship professionals at top global brands and agencies
• Development of professional and communication skills in a remote tech environment
• Qualify for academic credit through your university's internship program
• Earn a certificate of completion upon 'graduation' from the program to show off your ability to navigate the SponsorUnited database
• Participate in gamified challenges designed to make data collection engaging and goal-driven with special prizes
• Structured, personalized training program focused on developing relevant industry competencies
• Access to strong knowhow of sports industry professionals and brands, enabling you to increase understanding of the sports & media industry

Qualifications

• Availability of 10–15 hours per week for 6 months.
• Access to primary local television and radio is preferred
• Strong attention to detail, time management, and organizational skills.
• Demonstrated initiative, curiosity, and ability to work independently.
• Proficient with online research tools and platforms
• English Proficiency: High level of fluency in written and spoken English.
• Education: A background in Marketing, Business, Communications, Data Analytics, or Sports Management is preferred but not essential; relevant experience in these areas is equally valued.

Hiring Markets

SponsorUnited is actively recruiting Media Sponsorship Scouts in key markets across the United States. This role focuses on digital and media-based sponsorship research within the following metro areas:

• Atlanta, GA
• Baltimore, MD
• Boston, MA
• Charlotte, NC
• Chicago, IL
• Cleveland–Akron, OH
• Dallas–Fort Worth, TX
• Denver, CO
• Detroit, MI
• Houston, TX
• Indianapolis, IN
• Los Angeles, CA
• Miami–Fort Lauderdale, FL
• Minneapolis–St. Paul, MN
• Nashville, TN
• New York, NY
• Orlando–Daytona Beach–Melbourne, FL
• Philadelphia, PA
• Phoenix, AZ
• Pittsburgh, PA
• Portland, OR
• Raleigh–Durham, NC
• Sacramento–Stockton–Modesto, CA
• Salt Lake City, UT
• San Diego, CA
• San Francisco–Oakland–San Jose, CA
• Seattle–Tacoma, WA
• St. Louis, MO
• Tampa–St. Petersburg, FL
• Washington, DC