Community Engagement Specialist

Job Description

Community Engagement Specialist (Orlando, FL)

Bring pets and people together as the community champion of PetOne Veterinary in Orlando.

About the Role

We're looking for an energetic, community-driven Community Engagement Specialist to help establish the PetOne Veterinary brand across the Orlando market.

In this role, you'll serve as the dedicated marketing and engagement leader for a cohort of six hospitals in Orlando. This is a unique, multi-site position where you will build partnerships, plan local events, and create tailored marketing strategies for each location. You'll play a critical part in establishing PetOne's brand presence in a competitive market, ensuring each of your six sites feels equally supported, represented, and connected to its unique neighborhood.

If you thrive on autonomy, love connecting with people, and are motivated by bringing a new brand to life through creative storytelling and local activation, this role was made for you.

Why You'll Love This Role:

• Shape a New Market: You'll have significant creative freedom and autonomy to lead a pilot launch in a high-growth, competitive region.
• Flexible Hybrid Model: Enjoy the freedom of a field-based role, spending approximately two days per month at each hospital location with the remainder of your work conducted remotely or at community events.
• Diverse Community Impact: From neighborhood events to meaningful local partnerships, you'll navigate the unique characteristics of several Orlando communities, turning brand awareness into local affection.
• Collaborative Leadership: Join a strong, supportive team of hospital managers and leaders who are fully invested in this initiative and your success.

What You'll Do:

Lead Multi-Site Brand Strategy

• Develop and execute tailored marketing campaigns for each of the six Orlando hospital locations.
• Manage and grow a vibrant social media presence, using community-based storytelling to highlight individual hospital strengths while promoting the PetOne brand.
• Differentiate PetOne from local and national competitors through creative, hyper-local positioning.

Build Connections & Partnerships

• Foster strong, long-term relationships with local businesses, rescues, schools, and community influencers.
• Serve as the face of PetOne at vendor events, pop-ups, and community activations across the Orlando area.
• Act as a bridge between hospital leadership and the community, ensuring a smooth and thoughtful brand rollout.

Drive Engagement & Growth

• Create opportunities for pet parents to engage with their local hospitals through educational events and local initiatives.
• Support the "soft launch" in November and "hard launch" in December with high-energy outreach and coordination.
• Capture and share insights from activations to constantly improve our community impact and ROI.

Who You Are:

• Social Media Savvy: You have a deep understanding of social platforms and know how to create content that stops the scroll and drives real-world action.
• A Natural Connector: Enthusiastic, personable, and confident in building relationships with diverse stakeholders, from veterinarians to local business owners.
• An Entrepreneurial Self-Starter: You are comfortable working autonomously without a traditional "flagship" home base and can manage your own schedule across multiple sites.
• Highly Organized: A natural planner who can juggle the logistics of events and partnerships across six locations without letting details slip.
• Adaptable: You enjoy navigating change and can tailor your communication style to fit different neighborhood demographics and hospital cultures.

What You Bring:

• Marketing & Social Media Excellence: (Required) Proven experience managing social media accounts and digital marketing initiatives for a brand or business.
• Event & Partnership Experience: (Required) 3+ years in community engagement, event planning, or brand activation.
• Multi-Site Experience: (Preferred) Experience representing a brand across multiple units or locations.
• Local Knowledge: Familiarity with the Orlando market and a willingness to travel between locations (conveniently located within 20-25 minutes of each other).
• High Energy: A positive mindset and the ability to maintain momentum during a fast-paced market launch.

About PetOne Veterinary

At PetOne Veterinary, we partner with pet parents to give every pet their best life. Our hospital staff, veterinarians, and pet parents work as one team to provide high quality medicine and to create an individualized approach to pet care. Every doctor, nurse, technician, and support team member comes together with one shared purpose. Personalized care for every age and life stage.

National Veterinary Associates is a leading global pet care organization united in the love of animals and the people who love them.

At NVA, we're on a mission to improve the lives of pets and the people who love them. That starts by empowering our care teams. We nurture their growth with resources to practice medicine their way. Our network of 1,000 hospitals connects them to a community of professionals who share their passion so they can learn and grow together. Our national presence enables us to deliver technology and innovations that simplify work and expand care for all. At NVA, we're committed to your professional growth. We support your entire career journey, offering opportunities ranging from mentorship to ownership.

At National Veterinary Associates, we want to make sure your experience connecting with us is seamless and straightforward. Here's what to expect when interacting with us:
• We'll always reach out via verified LinkedIn profiles or emails ending in @nva.com
• We may also contact you via text message from an identified NVA representative for recruiting-related communication
• All job opportunities and applications are hosted on our official careers site: careers.nva.com
• There is no cost or confidential information required to apply or be considered for a position

If you have any doubts about a communication, feel free to visit our careers page to verify authenticity or email us at View email address on click.appcast.io. Thank you for exploring opportunities at NVA!

NVA offers a comprehensive benefits program including medical, dental, vision, a 401k with employer match, and paid time off (including sick time) for all eligible employees. The team can provide more information about compensation and benefits for your specific location during the process. For positions based in Colorado, NVA provides eligible employees with paid sick and safe leave and public health emergency leave in accordance with the requirements of Colorado's Healthy Families and Workplaces Act.

NVA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information. Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.