Director, Commercial Enablement & Messaging

Job Description

Director, Commercial Enablement & Messaging

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Reports to: Global VP, Commercial Enablement

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Team: Global Commercial Enablement

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Location: Remote — Europe preferred; Eastern U.S. also considered

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Scope: Global

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About Napster:

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Founded on the principle of democratizing access, first to music in 1999, now to expertise in the AI era, Napster has consistently remained at the forefront of technological shifts that empower users. Today, the company builds embodied, multimodal AI agents that engage employees and customers where they already work: through video presence, voice, and text. Designed to work alongside people rather than replace them, Napster’s agents carry institutional knowledge into every interaction, elevating the user’s experience and improving business outcomes. For more information, visit napster.com.

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The Opportunity

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We are building a global Commercial Enablement function focused on helping Napster sellers and partner sellers understand, position, demonstrate, and sell our products effectively.

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We are looking for an experienced Director, Commercial Enablement & Messaging to turn product, product marketing, partner marketing, and go-to-market inputs into clear, practical, high-quality commercial enablement.

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This is a hands-on role for someone who has done this before.

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You will own the translation layer between strategy and field execution: taking complex product information and turning it into messaging, sales plays, launch materials, training, partner enablement, and reusable content that commercial teams can use immediately.

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We are looking for someone who is fast, highly organized, commercially sharp, and comfortable operating in an AI-first environment where products, positioning, and market dynamics evolve quickly.

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What You Will Own

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• Translate product and marketing inputs into clear commercial narratives for sellers and partner sellers.
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• Build and maintain sales plays, pitch narratives, battlecards, product briefs, FAQs, objection handling, competitive positioning, and launch kits.
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• Create differentiated enablement for direct sales, channel partners, resellers, and strategic partners.
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• Own commercial messaging and field-readiness programs for major product launches and updates.
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• Ensure sellers understand what to sell, who to sell it to, how to position it, and what to show.
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• Work closely with Product Marketing to maintain messaging accuracy and alignment.
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• Work closely with Partner Marketing to adapt content and messaging for partner audiences.
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• Partner with Product, Engineering, Sales, Partnerships, and Technical Enablement teams to turn complex information into simple, usable commercial content.
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• Use AI tools extensively to accelerate research, drafting, content creation, repurposing, and enablement workflows.
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• Build repeatable AI-assisted processes for creating and maintaining commercial content at speed.
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• Own strong QA standards across messaging, factual accuracy, product claims, pricing, terminology, and version control.
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• Ensure outdated or inconsistent content is identified and corrected quickly.
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• Create a scalable system for managing commercial enablement assets globally.
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• Gather seller and partner feedback and continuously improve content, messaging, and enablement programs.
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• Support training, launches, events, sales kickoffs, partner programs, and executive communications.
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Who We Are Looking For

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We are looking for someone senior, experienced, fast, and highly execution-oriented.

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The successful candidate will bring:

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• 15+ years of experience across commercial enablement, sales enablement, product marketing, GTM enablement, partner enablement, or B2B technology marketing.
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• A strong track record of building commercial messaging and enablement for enterprise technology companies.
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• Experience working in AI, SaaS, cloud, enterprise software, or other fast-moving technology environments .
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• Strong understanding of AI companies, AI products, and how emerging technology needs to be translated into customer value.
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• Extensive experience using modern AI tools to improve productivity, research, writing, content development, and enablement workflows.
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• Excellent writing, editing, and storytelling skills.
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• Strong ability to simplify complex technical concepts without losing accuracy.
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• Proven experience building sales plays, pitch content, competitive materials, launch kits, training, and partner-facing enablement.
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• Exceptional attention to detail and a strong QA mindset.
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• Ability to move quickly without compromising quality.
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• Strong judgment around messaging, product claims, consistency, and commercial relevance.
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• Experience working across Product, Product Marketing, Partner Marketing, Sales, Partnerships, and Engineering.
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• Strong stakeholder-management skills and the ability to navigate competing priorities.
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• Ability to manage multiple launches and workstreams at the same time.
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• Strong commercial instincts and understanding of how sellers actually use content in customer conversations.
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• A highly proactive, hands-on, and self-directed working style.
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How This Role Works Across Teams

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• Product Marketing owns core product positioning and technical documentation.
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• Partner Marketing owns partner-facing campaigns, communications, and marketing activation.
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• Commercial Enablement & Messaging turns those inputs into practical seller and partner-seller execution by focusing on the narrative and building out solutions and messaging.
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The role is responsible for ensuring that strategy does not stop at a presentation or launch announcement. It must become something commercial teams can confidently understand, communicate, and use.

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What Success Looks Like

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Success means:

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• Sellers and partners can quickly understand and position new products.
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• Every major launch has a clear commercial enablement plan.
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• Messaging is accurate and consistent across commercial teams.
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• Enablement content is current, easy to find, and easy to use.
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• AI tools are embedded into the content and enablement workflow to increase speed and scale.
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• QA standards remain high even as the organization moves quickly.
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• Commercial teams spend less time creating their own materials and more time selling.
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• Feedback from sellers and partners is reflected rapidly in updated messaging and enablement.
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Location

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Europe is preferred, with Eastern U.S. also considered.

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This is a global role and requires flexibility across European and U.S. time zones.

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Benefits:

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• Paid Time-Off: Flexible vacation time and 10 company holidays.
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• Health Plans: Robust medical, dental, and vision plans for you and your dependents. Disability, life insurance, and FSA benefits are also available.
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• Wellness: Access to Teladoc and an EAP.
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• Parental Leave: Paid leave.
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• Retirement Savings: Contribute pretax earnings to our 401(k) Plan.
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Our Culture:

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• Impact: Play a crucial role in our growth journey.
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• Culture: Join a vibrant team valuing creativity and collaboration.
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• Growth: Thrive in a fast-paced, dynamic environment.
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• Reward: Enjoy competitive compensation, equity opportunities, and comprehensive benefits.
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• Ready to shape our future? Apply now and be part of something extraordinary!
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We're looking for more forward-thinking, collaborative people to be part of our innovation journey and mission to push the boundaries of technology. If you're ready to help us achieve this vision, we'd love to hear from you! At Napster Corp, we're looking for people who are invigorated by our values and driven to change the world, not those who simply check off boxes.

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Napster embraces a diversity of backgrounds and experiences and provides equal opportunity for all applicants and employees. We strive to build a company that reflects a global audience.

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CCPA Notice for California Job Candidates: Please review our CCPA notice at

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-docs/ccpa-notice-for-job-candidates