Senior Director, Product Marketing

Role Description

As Senior Director of Product Marketing for our INFRA Business Unit, you will own the global go-to-market strategy for one of Progress's most strategically important portfolios: a full-stack infrastructure management platform spanning network monitoring, security, observability, configuration automation, and application delivery.

This role also has a critical mandate: to lead Progress PMK's transformation into an AI-era function. The right leader will bring a modern, solutions-marketing approach to narrative architecture, competitive strategy, analyst relations, win/loss intelligence, and field enablement.

In this role, you will:

• INFRA 360 Platform Narrative & Positioning:
  • Define and own the unified INFRA 360 positioning framework that connects product capabilities to enterprise priorities.
  • Ensure the platform narrative is the organizing principle for all go-to-market strategy, sales plays, competitive positioning, and field enablement.
• Competitive Strategy & Analyst Relations:
  • Build and maintain a competitive intelligence function powered by AI tools.
  • Cultivate and own relationships with leading infrastructure analysts to shape Progress INFRA category perception.
  • Create competitive battlecards, positioning frameworks, and sales plays grounded in real competitive differentiation.
• Revenue & Market Intelligence:
  • Establish a rigorous win/loss system to understand why deals close or slip.
  • Drive marketing contribution to pipeline, ARR, and revenue OKRs in partnership with Demand Gen, Sales, and Channel teams.
  • Partner with Product and Finance on value-based pricing and packaging strategy.
• Sales Enablement & Field Impact:
  • Deliver sales plays, technical messaging, competitive assets, and enablement content that improve win rates.
  • Support the full enterprise sales cycle with the right strategic narrative and validation assets.
  • Partner closely with Sales and Customer Success to capture field feedback.
• Customer Proof & Outcome Narrative:
  • Build customer proof, ROI narratives, outcome stories, and technical validation assets.
• AI-Era PMK Function Design & Transformation:
  • Architect how PMK workflows leverage AI for research, competitive synthesis, and sales enablement.
  • Ensure responsible, compliant use of AI across research and customer communications.
  • Lead a lean, strategically focused product marketing function.
• Cross-Functional Partnership & Executive Leadership:
  • Lead integrated execution across Demand Gen, Digital, Customer Advocacy, and Product teams.
  • Partner deeply with Product Management to bring voice-of-customer and competitive intelligence into roadmap decisions.
  • Represent INFRA marketing in executive forums and strategic planning.

Qualifications

• 10+ years of Enterprise Infrastructure software product marketing.
• Bachelor's degree required; MBA or advanced technical/business degree preferred.
• 7+ years leading and scaling strategic product marketing functions in global, matrixed enterprise environments.
• Proven success leading GTM for complex, technical product portfolios in competitive or rapidly evolving markets.
• Experience driving a SaaS transition, portfolio consolidation, or platform-level go-to-market strategy.
• Demonstrated mastery of competitive positioning and category narrative development.
• Proven track record of cultivating strategic partnerships with industry analysts.
• Experience using AI tools to transform PMK workflows.
• Strong understanding of win/loss programs and operationalizing market intelligence for strategic decision-making.
• Proven partnership across Product, Engineering, Sales, Finance, Customer Success, Demand Generation, and Executive Leadership.

Requirements

• Base Salary Range: $225,000 - $262,500.
• This position is also eligible to participate in our performance-based annual corporate bonus plan.

Benefits

• Medical, dental, vision, life & disability, and financial benefits including 401(k) retirement savings plan.
• Tuition Reimbursement program.
• Additional voluntary benefits including critical illness/hospital indemnity, identity theft protection, auto & home insurance, legal, and pet insurance.
• Competitive salary, bonus, and best-in-class Employee Stock Purchase Program (ESPP) with a 27-month lookback.
• Flexible paid vacation time, paid day off for your birthday, and company holidays.
• A variety of leave plans, including Parental Leave.
• Employee Assistance Program (EAP) and an employee well-being program focusing on physical, mental, and financial health.