Marketing Specialist

Marketing SpecialistLocation: Reynoldsburg, OH Work Model: Hybrid - 3 days in office Compensation: $79-84k per yearPosition OverviewThis role will support the Manager, Brand Marketing – Beauty Category in advancing three key pillars: Category Growth, Briefing Post Go-To-Market Strategy and In-season Optimization. This individual will play a critical role in translating strategy into execution—connecting cross-functional teams, driving in-season excellence, and growth to our Beauty category.What You Will Be Doing1. Category Growth Opportunities Support the Manager in identifying and activating growth opportunities and storytelling across the Beauty categories Partner cross-functionally (Merchandising, Planning, Creative, Channel Partners) to help bring category-specific marketing strategies to life Monitor competitive landscape and cultural trends to surface insights and inform category storytelling2. Post Go-To-Market Briefing: Support the execution of go-to-market strategies across all channels (site, app, social, email, SMS/push, paid media), ensuring alignment from pre-season planning through in-season delivery Assist in developing and maintaining Brand Strategy Marketing frameworks and floorset materials Help drive promotional storytelling and ensure consistency across digital and store touchpoints Execute against trend-driven and cultural moments, including coordinating cross-functional partners and supporting influencer amplification3. In-Season Optimization Assist in test-and-learn initiatives, including chase product or trend drops, and emerging Beauty category moments Contribute to hindsight analysis and help translate learnings into actionable recommendations Support execution of high-priority brand initiatives tied to Beauty category4. Additional Projects Support special projects and team initiatives as needed, providing flexible project coordination and execution support across marketing prioritiesWhat's Needed• Bachelor's Degree in Marketing, Communications, or equivalent preferred • 2-3 years relevant working experience • Fashion retail and Beauty experience a plus • Creative thinker who can brainstorm innovative ideas • Excellent organization and time management skills • Ability to work in a fast-paced environment • Ability to juggle multiple tasks, projects, and strong prioritization skills to meet deadlines • Strong presentation, communication, and writing skills • As a hybrid role, the person in this role will be expected to be in office three days a weekCompensation & Benefits· Medical, dental, and vision insurance · 401(k) · Other standard benefits as applicableAbout Unicon Unicon is a workforce solutions provider with over 35 years of experience supporting organizations across a variety of industries. We partner with our clients to deliver skilled professionals while maintaining a strong focus on quality, compliance, and long-term relationships. Unicon is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.