Vice President, Product Marketing

About Nerdio

At Nerdio, our mission is to simplify the lives of IT professionals and maximize their Microsoft cloud and end user computing investments.


We support organizations of all sizes looking to deploy, manage, and cost-optimize native Microsoft technologies. We partner with Enterprises and Managed Service Providers all over the world to add value on top of their existing native Microsoft investments like Azure Virtual Desktop (AVD), Windows 365, and Microsoft Intune.


Created in 2016, Nerdio has always taken a market-leading and collaborative approach to cloud deployment and management. In fact, our product roadmap is greatly influenced by the regular feedback we receive from having seen companies deploy AVD into production environments several thousand times using Nerdio technology.


Today, Nerdio is used in over 50 countries by more than 15,000 organizations of every size and vertical. We're committed to delivering exceptional service and support, which starts with identifying and supporting the best staff possible.


We are a fast-moving, nimble company looking for individuals who are collaborative, empathetic, driven and who love to move at the speed of light. If you want to be part of the AVD transformation that Microsoft and Nerdio are leading, then we want to speak with you.

About the role

Nerdio is looking for a Vice President, Product Marketing to lead the strategy, team, and execution behind how we bring our products to market. This role sits at the center of our go-to-market motion - partnering closely with our Chief Product & Technology Officer, our Chief Revenue Officer, and their leaders to obtain and translate market, competitor, and customers insights into product strategy, positioning, and messaging, while enabling the field to sell and articulate the value of Nerdio's platform.

You'll be the voice of the market inside Nerdio and the voice of Nerdio in the market - leading a team responsible for messaging, launches, competitive intelligence, analyst relations, technical marketing, content strategy, and sales enablement content across our two core audiences: IT teams and the Managed Service Providers who serve them.

What you'll do

• Build, lead, and develop a high-performing product marketing team, setting priorities and standards for how the function operates across the business.
• Work closely with our Chief Product & Technology Officer, our Chief Revenue Officer, and their leaders, to set and validate our go-to-market product strategy.
• Serve as an expert on our markets, customers, competitors, and products - ensuring we translate customer pain points and market opportunities into product direction, as well as articulate how our products best address those pain points.
• Own bringing products to market, leading cross-functional launch planning and execution from readiness through post-launch measurement.
• Working closely with our integrated marketing and demand generation teams, build and maintain Nerdio's messaging framework, including nuances for our two core audiences (IT teams within organizations as well as Managed Service Providers), as well as messaging for our highest-priority industry verticals.
• Help drive the success of our technology alliance partnerships by identifying and articulating how those partnerships maximize value for our joint customers.
• Lead our content strategy, ensuring a consistent narrative and prioritized roadmap across every stage of the buyer journey.
• Own competitive intelligence, keeping the company informed on how we win and equipping sales and marketing with the tools to compete effectively.
• Lead technical marketing, including how we evangelize Nerdio across mediums and the creation of technical content that builds credibility with practitioners.
• Work with the Brand & Community team to engage with and support our Nerdio Valued Professionals (NVP) program and Nerdio Community.
• Develop core sales enablement content, including pitch decks, battle cards, and other tools that help our sales team win.
• Own analyst relations, managing the relationships and narrative that shape how Nerdio is represented in analyst research and rankings, as well as translating insights from analysts into our product and GTM direction.
• Lead the development of our pricing and packaging, working closely with our product and sales teams.
• Partner with our brand team to lead our branding and naming efforts, with close input from product and sales teams.
• Leverage AI to build systems and workflows that translate our reference sources (e.g. existing assets, Gong calls) into content that can be repurposed at scale across mediums.

Qualifications

• 10+ years of B2B product marketing experience, including several years leading and developing a product marketing team, ideally at a high-growth SaaS or cloud technology company.
• Experience marketing within the Microsoft ecosystem (Azure Virtual Desktop, Windows 365, Intune, Microsoft 365) or a comparable cloud/EUC platform.
• Demonstrated ability to collaborate with and influence senior executives, including our Chief Product & Technology Officer, our Chief Revenue Officer, and their leaders, to shape shared strategy.
• Track record of leading go-to-market strategy, product launches, messaging frameworks, competitive intelligence, and analyst relations programs.
• Experience marketing to both enterprise IT teams and Managed Service Providers, or other dual-audience go-to-market motions.
• Excellent written and verbal communication skills, with the ability to translate complex, technical product capabilities into clear, compelling narratives for different audiences.
• Comfort speaking in front of large audiences (e.g., conferences, internal sales teams) preferred.
• Hands-on comfort using AI tools to build content workflows and scale and standardize marketing output.
• Bachelor's degree in Marketing, Business, or a related field. A master's degree is a plus.

Benefits and Incentives

• Competitive Base and Incentive Plan
• Stock Options
• Health and Welfare Plans*
• Life and Disability Plans*
• Retirement Plan*
• Unlimited Flexible Paid Time Off, including your birthday off!
• Collaborative Team Culture

* Benefits for international employees, outside the US, vary by country.


Nerdio is committed to a diverse and inclusive workplace. Nerdio is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.


The pay range for this role is:

390,000 - 410,000 USD per year (Remote - US)