Channel Marketing Specialist

Thank you for your interest in careers at AAFP!

The American Academy of Family Physicians and its chapters proudly represent more than 124,500 family physician, resident, and medical student members. Family physicians play a critical role in improving the health of patients, families, and communities across the United States.

The AAFP is committed to helping family physicians improve the health of Americans by advancing the specialty of family medicine, saving members time, and maximizing the value of membership . Our focus every day is to help family physicians spend more time doing what they do best: providing quality and cost-effective patient care. The AAFP delivers value to its members through each of its strategic priorities.

Summary

HOURS: Monday-Friday (hybrid)

Additional hours as needed

TRAVEL: Possible 3-5 days travel per year

Job Description

When you join the American Academy of Family Physicians (AAFP), you are at the center of transforming health care. You are on the leading edge of ensuring family doctors have what they need to adapt, and you are part of a legacy that has been instrumental in improving and advocating for family medicine since 1947. Make an impact that matters. Be Team AAFP.

SUMMARY OF RESPONSIBILITIES:

We are looking for a versatile and growth-minded Channel Marketing Specialist to join the Digital & Social Media team within Marketing & Communications. In this role, you will lead the planning and execution of the AAFP podcast channel and other emerging channels. You will support other owned marketing channels of AAFP, collaborating with fellow colleagues of the Digital & Social Media Team.

The ideal candidate understands the fundamentals of marketing strategy and omnichannel digital marketing and is highly organized, curious, proactive, and eager to learn. They enjoy working across multiple marketing channels, are comfortable managing several projects simultaneously, thrive in a collaborative environment, take initiative and embrace new technologies, digital marketing trends, and emerging marketing channels.

Other duties as assigned.

REQUIRED QUALIFICATIONS:

• Podcast Production: 2-4 years of experience coordinating, producing and promoting podcasts and/or webinars. Responsibilities include leading execution of podcast initiatives, from working with podcast content team to coordinating guests and schedules to producing and promoting, ensuring alignment with overall marketing objectives.

• Performance Analysis and Reporting: 2-4 years of experience analyzing and reporting on performance data across channels, utilizing metrics and KPIs to assess effectiveness and drive continuous improvement and using data-driven insights to drive actionable growth.

• Channel Marketing Support: 2-4 years of experience supporting the planning, execution, and optimization of digital marketing campaigns, including email marketing, paid media, and other channels in collaboration with channel marketing teams.

• Familiarity with digital marketing tools and platforms (e.g., Hubspot, Streamyard, Libsyn, Descript, YouTube, Google Advertising, social media platforms).

PREFERRED QUALIFICATIONS:

• Experience collaborating with cross-functional teams, including content creators, writers, designers, and/or channel strategies, to produce cohesive marketing efforts and maximize impact across channels.

• Proven experience in podcast production and marketing is highly desirable.

• Bachelor’s degree with 2-4 years’ work experience

#LI-Hybrid

#LI-DNI

At the AAFP we are committed to diversity and creating an inclusive environment for all employees.

We are proud to be an Equal Opportunity Employer. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, age, ethnic or national origin, gender, sexual orientation, gender identity/expression, pregnancy, marital status, religion, physical or mental disability, military/veteran status, or any other protected status.

EEO Employer/Vets/Disabled

For the Hearing Impaired our TTY number is: View phone number on click.appcast.io

We thank all respondents for their interest in AAFP.

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