Business Development Representative
ABA Centers of Virginia
Overview Business Development Representative - ABA Centers of Virginia Woodbridge, VA We are the nation's fastest-growing provider of autism care, delivering high-quality Applied Behavior Analysis (ABA) therapy across a rapidly expanding footprint. Since our founding in 2020, we've scaled from a single clinic to nearly 70 operating areas in more than a dozen states, supported by a high-performance corporate infrastructure and data-driven decision-making. Recognized as the #5 fastest-growing private company in America by Inc. magazine, ABA Centers of America is a self-funded, founder-led organization—a rarity in today's healthcare landscape. We've achieved this growth without private equity, relying instead on operational discipline, smart capital allocation, and a relentless focus on outcomes. Our corporate team plays a mission-critical role—developing scalable systems, managing risk, and driving the analytics that power our growth. If you're a strategic thinker who thrives in a fast-paced, purpose-driven environment, this is a unique opportunity to help shape the future of autism care while building on a legacy of operational excellence. About the Role Are you a high-performance business-development professional with proven healthcare experience who knows how to get past gatekeepers and win over doctors and healthcare decision-makers? This role focuses on reducing wait times for autism diagnosis and ABA therapy. As a Community Outreach Liaison , you will generate leads and build strong relationships with families and local organizations. Responsibilities Lead Generation & Prospecting Identify, pursue, and grow relationships with prospective referral sources (e.g., pediatricians, school counselors, therapists, daycare directors, nonprofit leaders). Conduct outbound outreach through in-person visits, networking, cold introductions, and field drop-ins. Execute a consistent weekly prospecting plan to source new opportunities, support market share expansion, and build referral diversity. Qualify and document lead potential, partner alignment, and readiness for engagement. Log all outreach, visit notes, referrals, and contacts in Salesforce daily. Maintain complete visibility into referral status, outcomes, and lead aging across accounts. Own the integrity of your referral pipeline—including follow-up cadence, touchpoint tracking, and conversion insights. Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization. Territory Development Execute outreach strategies that align with assigned territory goals, visit coverage expectations, and market penetration priorities. Analyze referral patterns and territory performance to refine targeting efforts. Partner with Regional Sales Managers to identify underperforming pockets and high-growth zones. Plan and lead field events, education sessions, and outreach opportunities that directly support lead generation and awareness. Represent the organization at school fairs, health expos, nonprofit gatherings, and similar events with clear growth intent. Capture leads onsite, document contact data, and manage follow-up or handoff to internal teams. Must maintain a flexible schedule as the role may require early morning, evening or weekend availability for events. Work closely with Growth, Marketing, and Admissions to ensure aligned messaging and effective lead handoffs. Submit regular outreach reports, territory updates, and event summaries. Participate in weekly sales calls, coaching check-ins, and training. Responsibilities (Additional/Refined) Salesforce & Pipeline Management Log all outreach, visit notes, referrals, and contacts in Salesforce daily. Maintain complete visibility into referral status, outcomes, and lead aging across accounts. Own the integrity of your referral pipeline—including follow-up cadence, touchpoint tracking, and conversion insights. Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization. Qualifications Bachelor's degree in communications, Marketing, Business Administration, Social Work, or a related field Minimum of 4+ years of experience in community outreach, healthcare education, or account management Proven track record in organizing successful community events focused on education and outreach Strong interpersonal and communication skills to connect with diverse community stakeholders Ability to manage multiple tasks independently while meeting performance goals Proficiency in CRM tools (e.g., Salesforce) and office productivity software Benefits 21 paid days off (15 days of PTO, which increases with tenure, plus 6 holidays) Flexible Spending Account (FSA) and Health Savings Account (HSA) options Medical, dental, vision, long-term disability, and life insurance Generous 401(k) with up to 6% employer match. About ABA Centers of America ABA Centers of America is committed to maintaining a culture led by seasoned professionals who share a vision of becoming the nation's leading provider of autism care. We acknowledge this form of healthcare demands unique, personal dedication. By identifying individuals possessing the right blend of compassion and expertise, we can provide our clinical team members with the support and opportunities they need to flourish. Join our mission and help build the future with purpose! ABA Centers of America, LLC, participates in the U.S. Department of Homeland Security E-Verify program. #J-18808-Ljbffr ABA Centers of Virginia
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