Social Media Marketing Specialist

Wintrust provides community and commercial banking, specialty finance and wealth management services through its 16 bank charters and nine non-bank businesses. Wintrust delivers the sophisticated solutions of a large bank while staying true to the relationship-focused, personalized service of our community banking roots. We serve clients in all 50 states with more than 200 branch banking locations in Illinois, southwestern Florida, northwestern Indiana, west Michigan and southern Wisconsin and commercial banking offices in Chicago, Denver, Milwaukee, Grand Rapids, Mich., and in key branch banking locations throughout Illinois. Our people are the heart of our business and we are proud to rank consistently as a top place to work. Wintrust is a $66 billion financial institution based in Rosemont, Illinois, and listed on the NASDAQ Global Select Market under the symbol “WTFC.” TRICOM Inc. of Milwaukee is a top provider of staffing administrative and financial services for privately held staffing companies. We are seeking an enthusiastic professional to join our collaborative team as a Sales Account Executive. In this role, you’ll have opportunities for growth and the ability to make a great impact on the organization. Why join us? An award-winning culture! We are rated a Top Workplace by the Chicago Tribune (past 8 years) and Employee Recommended award by the Globe & Mail (past 6 years) Competitive hourly rate including additional commission pay Comprehensive benefit package including medical, dental, vision, life, a 401k plan with a generous company match and tuition reimbursement, to name a few Family-friendly work hours Promote from within culture Position Overview The Social Media/Marketing Coordinator will be responsible for developing and executing a social media strategy to drive engagement and support business goals by creating and managing content across platforms, tracking performance metrics, and staying updated on digital trends. In addition, this role will support broader marketing initiatives by executing campaigns and projects developed by the corporate marketing ream, ensuring consistent brand messaging and effective implementation across digital and print channels. Create and implement a strategic social media plan that boosts TRICOM visibility, fosters engagement, and aligns with overall marketing objectives. Develop, curate, and publish compelling content across social media platforms, including videos, graphics, and written posts to resonate with target audiences. Monitor social media channels for trends, opportunities, and feedback. Respond to and engage with followers, addressing prospect and client inquiries in a timely and professional manner. Partner with internal teams and the corporate marketing department to integrate social media efforts with broader marketing initiatives. Execute campaign deliverables, support trade show and event promotions, and assist in the development of marketing materials (digital and print). Monitor and analyze performance of social media and marketing activities to measure effectiveness. Provide regular reports and insights to management, making recommendations for continuous improvement. Stay updated on trends, tools, and best practices in social media and digital marketing. Apply new approaches to strengthen TRICOM’s online presence and marketing execution. Qualifications 3-5 years’ experience in marketing campaign management, content creation, and social media scheduling tools. Ability to track performance metrics, stay updated on digital trends, execute campaigns and develop projects. Bachelor’s degree in Marketing, Communications, Business, or relevant field Proficient in Graphic Design, Adobe Creative Suite, and Canva Advanced Computer Skills Benefits Medical Insurance Dental Vision Life insurance Accidental death and dismemberment Short-term and long-term Disability Insurance Parental Leave Employee Assistance Program (EAP) Traditional and Roth 401(k) with company match Flexible Spending Account (FSA) Employee Stock Purchase Plan at 5% discount Critical Illness Insurance Accident Insurance Transportation and Commuting Benefits Banking Benefits Pet Insurance Compensation Compensation The estimated annual salary range for this role is $42,000-$55,000, along with eligibility to earn an annual bonus. Actual salaries may vary based on several factors, such as a candidate’s qualifications, skills, and experience. #LI-Onsite Equal Opportunity WINTRUST Financial Corporation, including community banking and financial services subsidiaries, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories. Wintrust may collect personal information from you in connection with the application process. Wintrust complies with the California Consumer Privacy Act of 2018, and its policy may be found here. Wintrust provides community and commercial banking, specialty finance and wealth management services, delivering the sophisticated solutions of a large bank through a relationship-focused approach built from our community banking roots. #J-18808-Ljbffr