Channel and Partner Marketing Specialist

Job Description

Job Description

Description:

Paylocity is an award-winning provider of cloud-based HR and payroll software solutions, offering the most complete platform for the modern workforce. The company has become one of the fastest-growing HCM software providers worldwide by offering an intuitive, easy-to-use product suite that helps businesses automate and streamline HR and payroll processes, attract and retain talent, and build a strong workplace culture.

While traditional HR and payroll providers automate basic HR processes such as payroll and benefits administration, Paylocity goes further by developing tools that HR and businesses need to compete for talent and deliver against the expectations of the modern workforce.

We give our employees what they need to succeed, including great benefits and perks! We offer medical, dental, vision, life, disability, and a 401(k) match, as well as perks that support you, your family, and your finances. And if it’s career development you desire, we provide that, too! At Paylocity, people matter most and have always been at the heart of our business.

As part of the Sales & Marketing team, you’ll help us solve challenges and succeed as you grow and understand the unique needs of our clients and tailor easy-to-use solutions to deliver the performance they need.

With a position in Sales & Marketing, you’ll strengthen our relationships with clients, anticipate their needs, and think outside the box to unlock new possibilities.

Fully Remote (U.S. Only): This is a fully remote position, allowing you to work from home or location of record within the U.S. with no in-office requirements. You must be available five days per week during designated work hours. The work arrangement for this role is subject to change based on business needs and individual performance. This may include adjustments to on-site requirements or schedule expectations, as necessary.

Channel and Partner Marketing Specialist

Position Overview

This role is responsible for supporting the execution of enablement programs and joint go-to-market campaigns across Paylocity’s partner ecosystem, spanning technology and marketplace partners, as well as channel referral partners. It focuses on enabling Paylocity sellers and partners with the tools, messaging, and campaigns needed to tell a compelling joint story and drive meaningful, revenue generating outcomes together. This role plays a key executional role in translating partner strategies into practical enablement assets and campaigns that sellers and partners can confidentially activate in-market. Working collaboratively with Sales, Business Development, Product, Marketing, and Web, this role helps operationalize partner initiatives, supporting campaign execution, enablement delivery, and process improvement to ensure partner programs are scalable, suable, and impactful.

Primary Responsibilities

The below represents the primary duties of the position, others may be assigned as needed. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Tech & Marketplace Partner Enablement & GTM Support

• Support the execution of enablement programs and joint go-to-market initiatives for Paylocity’s technology and marketplace partners, aligned to broader partner marketing strategy.
• Translate partner value propositions into seller and partner ready enablement assets, including sales decks, campaign toolkits, messaging frameworks, and training materials.
• Collaborate with Product and Marketing to help bring integration and marketplace stories to life in clear, compelling ways sellers and partners can execute.
• Partner with the Web team to support marketplace programs, including partner listings, content updates, and promotional initiatives that improve visibility and engagement.
• Work closely with Business Development to support campaign execution tied to strategic partner initiatives and GTM motions.
• Assist with tracking engagement, utilization, and campaign performance to support ongoing optimization.

Channel Referral Partner Enablement & Campaign Support

• Execute channel enablement campaigns supporting Paylocity’s referral partner ecosystem, including brokers, human resources consultants, accountants, and other channel partners.
• Support the creation and maintenance of seller and partner facing enablement resources that help activate referral partners and drive referral-based revenue.
• Build and update channel campaign materials such as sales assets, campaign kits, messaging guides, and promotional tools.
• Collaborate with Sales and Business Development to support priority channel initiatives, vertical campaigns, and referral programs.
• Assist with the execution of channel led initiatives including events, promotions, and comarketing activations.
• Monitor adoption and usage of channel enablement assets and provide feedback to support continuous improvement.

Cross Functional Execution & Program Support

• Serve as an execution focused partner to Sales, Business Development, Product, Marketing, and Web, helping bring partner marketing initiatives to life.
• Coordinate timelines, assets, and stakeholders across multiple initiatives while maintaining speed, quality, and attention to detail.
• Contribute to process documentation, optimization, and standardization efforts to help scale partner marketing execution.
• Operate with a collaborative, solutions-oriented mindset while supporting sellers, partners, and internal stakeholders

Education and Experience

• Bachelor’s degree in business, marketing, or a related field
• 2 years of experience supporting partner marketing, channel marketing, or B2B marketing initiatives
• Preferred 2 years’ experience in SaaS, technology or major account payroll, HR, and time and attendance solutions, as well as large, complex organizations
• Able to operate in a fast-paced and changing market environment
• Physical requirements
• Ability to sit for extended periods: the role requires sitting at a desk or workstation for long periods, typically 7-8 hours a day.
• Use of computer and phone systems: the employee must be able to operate a computer, use phone systems, and type. This includes using multiple software programs and inquiries simultaneously.

Paylocity is an equal-opportunity employer. Paylocity is committed to the full inclusion of all individuals. We recruit, train, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. At Paylocity, we believe diversity makes us better.

We embrace and encourage our employees’ differences in age, culture, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion or spiritual belief, sexual orientation, socio-economic status, veteran status, and other characteristics that make our employees unique. We actively cultivate these differences through our employee resource groups (ERGs), employee experiences, perspectives, talents, and approaches to drive innovation in the software and services we provide our customers.

We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. To request reasonable accommodation in the job application or interview process, please contact View email address on ziprecruiter.com. This email address is exclusively designated for such requests, aligning with federal and state disability laws. Please do not send resumes to this email address, as they will be removed.