Digital Analyst

DescriptionWho We Are:SiriusXM and its brands (Pandora, Stitcher, SXM Media, AdsWizz, Simplecast, and SiriusXM Connected Vehicle Services) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.SiriusXM is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM’s platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM's subsidiaries Stitcher, Simplecast and AdsWizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company’s advertising sales organization, which operates as SXM Media, leverages its scale, cross-platform sales organization and ad tech capabilities to deliver results for audio creators and advertisers. SiriusXM, through Sirius XM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers.How you’ll make an impact:SiriusXM is seeking a Digital Analyst to support Digital Optimization and Analytics by delivering critical insights of siriusxm.com’s marketing and consumer experience efforts through a variety of tools, like Adobe Analytics, Target and Tableau. This role is on the Digital Analytics & Optimization team within the Digital Experience organization, which is responsible for driving acquisition, retention and self-service experiences on the website. This person is responsible for pulling data, reporting on, and analyzing website performance and experiments. This position is currently not responsible for app or player metrics. This person must be able to effectively translate business requirements into reporting, build Adobe segments, analyze and articulate results to internal team members and key stakeholders, recommend and develop effective experiments to optimize the experience, and tell stories with the data that lead to digital customer experience and marketing improvements.What you’ll do: Write, Code, etc.In-depth knowledge of Adobe Analytics WorkspaceCreate dashboards, data visualizations, and reports for complicated customers’ journeys and sales flowsConsolidate data from different sources such as Adobe Target/ Adobe Analytics, online surveys, and session recording toolsDevelop and present learnings from analysis, including actionable insights and recommendationsAnalyze results of A/B and MVT tests; provide recommendations for future testsMaintain a centralized repository of all test plans and test resultsWhat you’ll need:2+ years’ experience web/digital analytics, and A/B testingBachelor's Degree in Business, Marketing, Analytics, or related field and/or equivalent work experienceInterpersonal skills and ability to interact and work with staff at all levelsExcellent written and verbal communication skillsProactive team player that isn’t afraid to ask questionsExperience with using remote tools (ie. Slack, Zoom) to maintain a team feel while working remoteAbility to work independently and in a team environmentAbility to pay attention to details and be organized.Ability to project professionalism over the phone and in person.Ability to handle multiple tasks in a fast-paced environment.Commitment to “internal client” and customer service principles.Willingness to take initiative and to follow through on projectsStrong understanding of A/B testing, measurement, and associated statistical methodologiesExperience using Adobe Analytics and Adobe TargetSQL and other data mining experience preferredMust have legal right to work in the U.S.Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.