AEM Functional Lead

We are:

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at:

The digital economy has caused a massive increase in the amount and importance of digital content. Digital content and the customer experience it fuels are, together, a vital expression of a brand’s voice and purpose. We help leading brands create and deliver the right content for the right customer at the right time for immersive, relevant experiences. We offer an end-to-end approach to the content lifecycle and cut through the complexity for improved speed to market and relevance, at scale. Our unique tools and services organize, store and optimize content, including taxonomy, rights and asset management, analytics and quality assurance .

You are:

Do clients rely on your impressive ability to define and implement innovative, web-based solutions that transform their ability to acquire and engage customers? Or perhaps you’ve become the go-to thought leader for eCommerce and web content management systems? If driving the business and functional requirements of large-scale projects fits squarely within your digital wheelhouse, Accenture may be the perfect place to build your career.

The work:

• Plan and perform analysis of content management activities and/or functions and guides the subsequent design and implementation or improvement of existing AEM applications
• Own and prioritize product backlogs, facilitate backlog requirement sessions, and drive feature prioritization aligned to business objectives.
• Understanding of modern AEM delivery patterns including Edge Delivery Services (EDS). document-based authoring, and headless content delivery approaches.
• Lead content migration strategy including content inventory, rationalization, metadata mapping, governance, and migration execution planning.
• Familiarity with AI Fundamentals to understand the AI Features Supported by Adobe Ecosystem.

• Offer suggestions and recommendations during AEM solution design and execution phase from a functional perspective to ensure business intent is understood by the project team

• Serve as the bridge/translator between the business team and technical resources during development and implementation to ensure that requirements and dependencies are well understood

• Provide insights and recommendations around AEM best practices and drives client team for optimal decision making across global digital strategy, AEM platform governance, onboarding of net-new sites and other essential AEM digital deliverables

• General understanding of the overall Application Architecture, including: Author, Publisher, Dispatcher, Load Balancing, CDN and other security layers.

• Outline pros and cons to AEM solutions and showcase a forward-thinking approach for both short term and long-term business use cases

• Provide oversight across Adobe Assets/Analytics setup, taxonomy and configurations

• Drive framework for Adobe tools to ultimately interface and integrate with Third Party applications

• Help to identify technical feasibility of requirements while calling out gaps and raising issues accordingly

• Oversee and serve as functional SME for integration points, workflows, content authoring, run management, platform governance as well as documentation deliverables

• Show deep understanding and knowledge in Agile development as well as in User Story/Backlog management

• Lead and contribute to the definition of content governance procedures and business requirements, functional designs, and workflows for creating, managing and publishing web content

• Assist with business process redesign, roadmap planning, and identifying touch points through multi-channel applications

• Organize and assist in “bringing together” the suite of Adobe Cloud Marketing offerings (Sites, Assets, Analytics, Forms, Campaign, Target, Magento, etc.)

• Mentor and coach team members by sharing perspective and knowledge of Content Management initiatives and maintaining open dialogue with colleagues and clients

• Support the development of strong client relationships by building trust, rapport and strong working relationships with key sponsors, stakeholders, and team members

Travel may be required for this role. The amount of travel will vary based on the client requirements and business needs.

What you’ll need:

• Minimum 5 years of experience leading full lifecycle digital platform implementations using SDLC methodologies, with responsibility for requirements gathering, solution design, and deployment of enterprise web content management solutions.
• Minimum 3 years of experience delivering or re-launching Adobe Experience Manager (AEM) or other Web Content Management (WCM) platforms, including content governance, authoring workflows, and content publishing processes.
• 2+ years of experience serving as a functional lead, product owner, or business analyst , translating business requirements into user stories, managing product backlogs, facilitating Agile ceremonies, and driving feature prioritization.
• 3+ years of experience working with Adobe Experience Manager Sites and Assets , including content migration, taxonomy and metadata strategy, platform governance, integrations, and modern content delivery approaches such as headless CMS and Edge Delivery Services (EDS).

Bonus points:

• Adobe Experience Manager Business Practitioner
• Adobe Experience Cloud Certifications
• SAFe Agilist / Scrum Certifications

Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired as set forth below.
We anticipate this job posting will be posted until 11/30/2026.
Accenture offers a market competitive suite of benefits including medical, dental, vision, life, and long-term disability coverage, a 401(k) plan, bonus opportunities, paid holidays, and paid time off. See more information on our benefits here: U.S. Employee Benefits | Accenture

Role Location Annual Salary Range
California $73,800 to $218,800
Cleveland $68,300 to $175,000
Colorado $73,800 to $189,000
District of Columbia $78,500 to $201,300
Illinois $68,300 to $189,000
Maine $62,800 to $161,000
Maryland $73,800 to $189,000
Massachusetts $73,800 to $201,300
Minnesota $73,800 to $189,000
New York $68,300 to $218,800
New Jersey $78,500 to $218,800
Virginia $68,300 to $201,300
Washington $80,200 to $201,300

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Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

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