Partner Marketing Specialist

Partner Marketing Specialist

Department: Marketing

Employment Type: Full Time

Location: Austin

Reporting To: Jaime Becker

Description

Our resellers solve our customers' security problems every day, and they earn their living doing it. As our Partner Marketing Specialist, you make sure they feel valued, informed, and ready to sell.

You own the daily execution of partner marketing across North America to drive more active selling resellers, stronger loyalty, faster revenue growth. You will build communication plans (webinars, newsletters, SMS, and in-app messaging), maintain partner portal assets, dashboards, and documentation, and keep CRM data accurate. You will work with Regional Marketing, Sales, Product, Demand Generation, and Enablement to equip and activate our partner ecosystem. This role reports directly to the Director of Partner Marketing and is based in Austin, TX in the office.

Key Responsibilities

Program Strategy & Execution

• Build and run the annual and quarterly strategy for our Partner Programs across Resellers, Technology Partners, and Key Accounts.
• Drive program adoption across partner tiers and grow active selling partners at every level.
• Work with Sales leadership to align partner initiatives with revenue targets and territory goals.

Partner Communications & Engagement

• Own the partner communication strategy for emails and webinars.
• Improve list health, segmentation, open rates, click-through rates, and engagement.
• Keep messaging consistent across every partner touchpoint.

Portal & Asset Management

• Maintain and improve partner portal assets: sales tools, marketing collateral, program documentation, and onboarding materials.
• Manage marketing dashboards that track partner performance and engagement.
• Keep CRM records accurate, including partner tiers, certifications, and activity tracking.
• Work with Reseller Experience on portal features that boost engagement and feature adoption.

Campaign & Content Development

• Create scalable assets and campaigns for partner recruiting, onboarding, certification, and co-marketing.
• Build assets by reseller tier to raise utilization and measurable impact.
• Manage co-op marketing programs and enforce brand standards.

Cross-Functional Collaboration

• Support Demand Generation and Sales on partner recruiting.
• Partner with Sales and Enablement to increase certifications and training participation.
• Help onboarding teams refine the partner onboarding experience.
• Track and report partner marketing KPIs, and act on opportunities to improve.

Skills, Knowledge & Expertise

• 5-8 years in partner, channel, or B2B marketing, preferably in SaaS or security technology.
• Proven record managing channel or reseller partner programs.
• Strong communication across email, webinars, digital campaigns, and executive presentations.
• Experience owning marketing dashboards and using data to make decisions.
• Ability to manage multiple projects in a fast-paced, high-growth environment.
• Strong cross-functional collaboration and stakeholder management.
• Experience with CRM systems and marketing automation platforms.
• Budget management experience with ROI accountability.
• Creative problem-solving and a metrics-driven mindset.
• Bachelor's degree.

Job Benefits

Why Work for Us?:

Brivo is a Great Place to Work-Certified™ company and the global leader in cloud-based access control and video surveillance. Following our merger with Eagle Eye Networks, we are building the only platform powerful enough to support the future of AI-driven security.

Why Your Work Matters

Innovation drives our vibe, but purpose drives our mission. You will work on essential systems that protect the health, safety, and welfare of people and property worldwide. At Brivo, your voice is heard, your talent is respected, and your contributions have a global impact.

• The Brivo Experience: We thrive on in-person collaboration and a "one-team" atmosphere. We embrace our international presence, leveraging diverse ideas and backgrounds to improve our culture and our products. To keep our global teams connected and inspired, we provide a premium onsite experience featuring communal meals, recurring social events, and fully stocked workspaces-ensuring you have everything you need to stay focused while building the future of security.
• Total Rewards: We support our people with competitive medical, vision, and dental plans (including company-offset premiums), a 401k with company match, and an unlimited/accrued Paid Time Off (PTO) policy that empowers you to take the time you need to maintain a healthy work-life balance.