Head of Marketing

The RoleYou will be the first senior marketing leader at CYVL. You will own how the market experiences our company — every touchpoint, every channel, every stage we stand on. This is not a "manage the agency" role. This is a "build the machine" role.You are equal parts brand architect, storyteller, and operator. You'll set the strategy and then execute it yourself, using AI-native tools to move at a pace that would normally require a team of five.What You Will OwnMarket presence and brand. CYVL's website, visual identity, and every public-facing asset. Our website needs to be world-class. Our conference booths need to command attention. Every deck, one-pager, and announcement should look and feel like a category leader.Narrative and positioning. CYVL sits at the intersection of infrastructure, AI, and government. We coined "infrastructure intelligence" and we are a leader in what NVIDIA calls "Physical AI." You will sharpen this positioning and make it stick.Press and media. A startup beating $50B incumbents. AI applied to roads, bridges, and pipes instead of chatbots. USPS postal vehicles becoming infrastructure sensors. These stories write themselves — you will get us the coverage.Social and digital. LinkedIn is our primary channel. Our audience is government leaders, infrastructure engineers, investors, and AI researchers. You will build and run a content engine from scratch.Conferences and events. GovTech, ASCE, TRB, GTC, and AI conferences. You will decide where we show up, submit us for stages, prep materials, and when needed, represent CYVL directly.Customer storytelling. We have incredible success stories across 500+ cities — real impact on residents, taxpayers, and quality of life — and nobody is telling them yet. Case studies, video, thought leadership, whitepapers.CEO and executive brand. Build the CEO's public profile — LinkedIn, speaking engagements, op-eds, thought leadership. Position CYVL's leadership as trusted voices in infrastructure and AI.Partner co-marketing. Work with Autodesk, OpenGov, ClearGov, and other partners to co-market, create joint content, and get their teams hyped about what we're building together.Investor communications support. Series B is on the horizon. You will support the CEO with materials, positioning, and narrative for the fundraise.What We're Looking For7–10 years of marketing experience. Ideally in govtech, infrastructure, B2B SaaS, or deep tech. You have built a marketing function before — not just inherited one.Brand-first mindset. You think about how the market perceives a company, not just how many leads came in. You obsess over quality, consistency, and reputation.A strong writer and communicator. You can take a complex technical product and make it clear, compelling, and human. You can also walk into a room with a partner's marketing team and sell them on a co-marketing vision.AI-native. You use generative AI tools daily to scale your output. You don't need a team of ten — you need the right tools and the judgment to use them.Comfort with technical products. You don't need to read LiDAR point clouds, but you need to understand why they matter and translate that for a non-technical audience.A bias toward building. We have almost nothing in place. You will create the playbook, hire the team over time, and execute simultaneously.Experience with government or regulated markets is a strong plus. Understanding the sales cycle, the stakeholders, and the language of public sector is a real advantage.What Makes CYVL DifferentWe own the data. Every legacy player sells empty software. We capture, process, and deliver the intelligence. This is a fundamentally different business model.The market is enormous and uncontested. $50B+ addressable market. No category leader. We are building the category.We are entering the Physical AI era. Our data is architecturally native to NVIDIA Cosmos, world models, and simulation engines. This is a generational platform shift.We are winning. Nashville, Buffalo, Philadelphia, New York City — against firms 1,000x our size. Three NFL-city RFP wins in a single month.Compensation & DetailsEquity: Early-stage startup equity includedLocation: Somerville, MA (on-site). 10–25% travel for conferences, partner meetings, and customer events.Reports to: CEO & Co-FounderTeam: You will be the first marketing hire with the mandate and budget to build a team.At Cyvl, we welcome diversity in all forms. We do not discriminate based on race, color, religion, sex, gender, sexual orientation, age, national origin, disability, veteran status, or any other protected characteristic.