Marketing Research Analyst
Apex Systems Inc
Marketing Research Analyst
We are seeking a Market Research Analyst to support the execution of quantitative research studies. This role will focus on survey development and programming, data processing, crosstab analysis, and the development of clear, insight-driven reports. The ideal candidate combines strong technical execution skills with a foundational understanding of survey design and the ability to manage timelines independently in a fast-paced environment.
Key Responsibilities
- Develop initial drafts of survey questionnaires aligned to research objectives and apply best practices in survey design.
- Program surveys using standard platforms, including logic, piping, and randomization, and conduct thorough QA to ensure accuracy.
- Clean and prepare datasets for analysis, including coding, recoding, and variable setup.
- Build structured crosstabs aligned to the analysis plan and business questions, ensuring accuracy and consistency.
- Execute defined analysis plans using descriptive statistics and basic analytical techniques to identify trends and patterns.
- Support the development of clear, data-backed insights tied to business needs.
- Develop draft reports summarizing key findings and translate data into clear, concise insights with supporting charts and tables.
- Own execution timelines for assigned research projects, proactively communicating risks or delays.
- Collaborate with internal stakeholders and senior researchers to refine research plans.
Required Qualifications
- 5-7 years of experience in market research or analytics.
- Strong experience with survey programming platforms (e.g., Qualtrics, Decipher).
- Experience drafting surveys and applying basic survey design principles.
- Proficiency in Excel (crosstabs, pivot tables, data cleaning).
- Experience with statistical tools such as SPSS, R, or similar.
- Experience working with large-scale survey datasets and creating research reports and data visualizations.
- Proven ability to manage timelines and communicate proactively.
- Ability to complete a skills-based assessment as part of the selection process.
Preferred Qualifications
- 5–7 years of experience in marketing, market research, consumer insights, or a related field.
- Familiarity with quantitative methods (e.g., segmentation, regression, weighting).
- Background in advertiser, marketing, or technology research.
- Demonstrated analytical capabilities and experience using tools such as SPSS, R, or similar research/analytics platforms.
- A portfolio or relevant work samples.
- Strong communication, organization, and stakeholder management skills.
EEO Employer
Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law.
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