Marketing Coordinator

JohnsByrne

Position Goal/Objective

Entry-level marketing role to support the execution of marketing initiatives that drive lead generation, brand awareness, and customer engagement. An excellent opportunity to gain hands-on experience in a fast-paced, growth-oriented environment.

Key Responsibilities

Coordinate marketing projects, ensuring timelines and deliverables are met
Assist in the planning and execution of marketing campaigns across email, digital, social media, and events
Support business development efforts through research and generation of leads and prospect profiling of target accounts
Assist in outbound programs to targeted accounts for sales growth through effective lead generation campaign activities such as touchpoint e-mail and direct mail campaigns and phone outreach
Conduct market trend and competitor research to support strategic marketing and reports
Maintain marketing materials such as case studies, presentations, and sales collateral
Help create and schedule content (ex: blogs, case studies) for website, email marketing and social media
Analyze campaign performance and prepare insights reports
Assist in organizing trade shows and industry events including maintaining a calendar for visibility of relevant industry shows and events
Help maintain samples in our sample library and with the fulfillment of requests

Education and Experience:

Bachelor's Degree in Business, Marketing, or related field
Ability to communicate (written and verbal) well with executives, partners, sales teams, and customers
Have a positive, 'can do' attitude in a fast-paced environment with changing priorities and workload levels

Job Knowledge, Skills, and Abilities:

High level planning, organizational and communication skills
Analytical and problem-solving skills
Proficiency in MS Office, including MS Word, Excel, Power Point, Outlook, and Teams
Potential travel to customers' sites for meetings and presentations or other events as needed
Ability to work independently, as well as contribute to a team environment
Ability to provide input while still following direction

Physical Demands:

Regularly required to stand, sit, and walk around the facility
Frequently required to work on a computer
Occasionally required to use force to lift, push and pull up to 20 pounds
Specific vision abilities include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus

Work Environment:

Work performed in an office environment where a noise level is moderate but, on some instances, might be required to work in an area where ear protection is necessary (warehouse setting).

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Vacancy posted 12 hours ago

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