Marketing Communications Specialist

At Ability Central, we believe communication is a fundamental human right. We work to expand access to communication and information for people who are Deaf, disabled, and neurodivergent through philanthropy, education, resources, partnerships, and accessible technology. About the Role The Marketing & Communications Specialist helps bring Ability Central’s mission, programs, partnerships, and impact to life across digital channels. This is a hands‑on role for a creative and digitally savvy communications professional who enjoys storytelling, content creation, social media, email marketing, website management, and using data to understand what connects with audiences. The Specialist will manage day‑to‑day digital communications and work collaboratively across the organization to develop accessible, engaging content that expands Ability Central’s reach and strengthens engagement with the communities we serve. What You’ll Do Create, edit, and publish engaging, accessible content for the website, articles, newsletters, social media, email campaigns, and other digital channels. Manage Ability Central’s social media presence across LinkedIn, Instagram, and Facebook, including content planning, publishing, monitoring, and performance tracking. Develop and execute integrated campaigns supporting programs, workshops, grantmaking, resources, partnerships, and organizational initiatives. Manage email marketing campaigns, including newsletters, promotional communications, audience segmentation, testing, and performance analysis. Coordinate website and Resource Library content, landing pages, SEO, and updates through Statamic CMS and our external web developer. Manage and optimize Ability Central’s Google Ad Grant, including campaigns, keywords, ad copy, performance, and compliance. Coordinate video and multimedia content, including YouTube, social video, captions, ASL, and external production vendors. Track performance across website, social, email, organic search, and paid search and translate results into actionable recommendations. Apply accessibility and inclusive communication practices across digital content, imagery, language, and campaigns. Collaborate with staff, partners, contributors, and vendors while managing multiple projects and deadlines. What You Bring 5+ years of experience in marketing, communications, digital marketing, or a related field. Strong writing, editing, proofreading, and storytelling skills. Experience managing social media, email marketing, website content, and digital campaigns. Experience using analytics to evaluate performance and improve marketing efforts. Strong project management skills with the ability to manage multiple priorities and deadlines. Experience with or interest in accessibility, inclusive communications, and mission-driven work. Ability to work independently while collaborating effectively with a small team and external partners. Tools & Platforms Experience with several of the following is preferred: Google Analytics 4, Google Search Console, Google Ads/Google Ad Grants, Statamic or another CMS, ActiveCampaign or another email marketing platform, LinkedIn, Instagram, Facebook/Meta, YouTube, Canva, and Adobe Creative Suite. PayRange- $80,000- $100,000 Why Ability Central? You’ll have the opportunity to combine creativity, digital strategy, technology, and data with meaningful work that helps make communication and information more accessible. Ability Central is committed to fostering a workplace that celebrates the diverse abilities and perspectives of every individual. We are proud to be an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status #J-18808-Ljbffr Ability Central