Senior Vice President, Global Digital Product & North America Digital Go-to-Market

Role Description

The Senior Vice President, Global Digital Product & North America Digital Go-to-Market is a critical P&L leader responsible for driving NA digital revenue growth, the NA product/platform transformation to E1, and the development of an end-to-end corridor level commercialization team for North America, while delivering a global digital product strategy and 54 country roll out of the E1 Platform. This role serves as a catalyst for customer-centric transformation, delivering world-class, omnichannel experiences and scalable, sustainable growth in a highly regulated financial services environment.

As North America Go-to-Market leader, this executive owns the strategy and execution for accelerating revenue growth, ensuring strong alignment between product innovation and customer adoption. The SVP leads go-to-market strategy, positioning, and commercialization, enabling effective corridor level execution and customer acquisition. This includes close partnership with brand marketing, technology, and compliance to ensure consistent execution and measurable business impact.

In addition, as the global leader of digital product, the SVP defines and executes the vision, strategy, and roadmap for the company’s digital platforms and commerce solutions. The role focuses on building and delivering a scalable global platform (E1) while supporting local teams market specific adaptations across all regions. This includes identifying enterprise-wide opportunities, evaluating strategic options, and prioritizing investments that maximize customer impact, operational efficiency, and long-term profitability.

Operating with a strong execution mindset, the SVP leads both direct and matrixed global teams, driving accountability through clear KPI frameworks, measurable outcomes, and rigorous performance tracking. The role ensures disciplined prioritization across innovation horizons, balancing near-term performance with long-term transformation objectives.

This leader reports directly to the CEO and partners closely with the other Executive Team members — including the CFO, COO, CCO, and Regional Presidents to align digital product innovation and go-to-market execution with enterprise strategy.

This position will lead a global organization of product, analytics, and go-to-market professionals, along with matrixed regional commercial and technology teams to deliver measurable business impact by uniting product excellence, customer experience, and commercial execution to drive sustained digital growth and competitive advantage.

Qualifications

• 20+ years of leadership experience across digital product management, go-to-market strategy, commercialization, or related roles within financial services, or payments.
• Proven track record of driving product-led growth and scaling digital platforms in complex, global organizations.
• Deep experience across both B2C and B2B environments, with strong understanding of global consumer services.
• Demonstrated success leading large, multinational, and matrixed teams (50+ employees) across regions and functions.
• Strong financial and operational acumen, with experience in P&L management and ownership.
• High degree of technical fluency, with the ability to partner effectively with senior technology leaders on platform strategy, architecture, and delivery.
• Expertise in change management, with a proven ability to drive transformation across large, complex, and regulated organizations.
• Exceptional communication and executive presence, with the ability to influence diverse global stakeholders.
• Strong understanding of regulatory and compliance requirements within financial services and digital commerce ecosystems.
• Bachelor’s degree in business, finance, technology, or a related field required; MBA or advanced degree strongly preferred.

Requirements

• Develop and execute a corridor level GTM plan that accelerates new customer acquisition and revenue growth across NA for the digital channel.
• Define and execute the global digital product vision, strategy, and roadmap, delivering seamless, world-class omnichannel customer experiences across regions.
• Develop and operationalize integrated go-to-market strategies across North America, clearly articulating value propositions to customers, partners, and stakeholders.
• Own end-to-end commercialization of the E1 platform translating strategy into execution through operating models, programs, and enabling technologies.
• Establish and enforce KPI frameworks to ensure accountability, transparency, and continuous optimization of growth initiatives.
• Partner closely with Technology leadership to deliver secure, scalable, and integrated platforms.
• Collaborate cross-functionally with Product, Marketing, Sales, Technology, Compliance, Legal, Finance, Treasury, and Customer Care to deliver high quality execution.
• Identify, assess, and mitigate business, operational, and regulatory risks associated with launching and scaling digital solutions globally.
• Lead global and regional teams, including direct and matrixed organizations, to drive execution, governance, and operational excellence.
• Build, develop, and retain high-performing, diverse teams, fostering a culture of operational excellence, accountability, and continuous improvement.

Company Description