Business Development Manager - Aggregate and Mining

Industry Manager – Aggregate and Mining

The Industry Manager – Aggregate and Mining is responsible for driving sustainable growth and increasing market share within the aggregate and mining industries, with a strong focus on major OEMs and associated applications. This role leads new business development efforts, coordinates cross-functional resources, and ensures a consistent commercial strategy aligned with WEG's product portfolio and long-term objectives.

Primary Responsibilities

• Business Development & Sales Leadership
  • Generate sales leads, develop qualified sales opportunities, and lead the closure of new business within the aggregate and mining segments.
  • Develop, manage, and maintain a structured opportunity pipeline, working collaboratively with non direct reports to win OEM business.
  • Perform contract analysis and lead commercial negotiations to support profitable and sustainable growth.
• Cross Functional Collaboration
  • Coordinate with WEG Area Managers, Territory Account Managers, and Application Engineers to identify, pursue, and secure new business opportunities.
  • Assist WEG Sales Area Managers in managing aggregate and mining OEM accounts, ensuring alignment and consistency in commercial strategy across regions.
  • Align internal technical, commercial, and operational teams around customer needs and growth objectives.
• Market & Industry Engagement
  • Identify, analyze, and understand industry trends, competitive dynamics, and evolving product requirements within the aggregate and mining industries.
  • Actively participate in relevant aggregate and mining industry associations, trade shows, and technical events to:
    • Develop and strengthen relationships with key OEMs
    • Gain insights into market trends and customer challenges
    • Effectively position WEG solutions to increase market share
• Product Portfolio & Marketing Support
  • Work closely with Product Management to develop and refine an industry specific product portfolio tailored to aggregate and mining applications.
  • Support the creation of marketing and promotional materials that clearly communicate WEG's value proposition to aggregate and mining OEM customers.
• Reporting & Business Reviews
  • Develop reports and perform analyses on customer purchasing behavior, opportunity pipelines, and market trends.
  • Conduct continuous business reviews with assigned OEM customers, identifying growth opportunities, risks, and action plans.
  • Communicate business review outcomes, performance metrics, and action plans to key internal stakeholders.
• Travel
  • Conduct domestic and international travel as needed to strengthen customer relationships, attend meetings, and support new business developments.

Education

• Engineering degree or equivalent direct related work experience (electric motors and electronics).

Knowledge / Training

• Deep knowledge of motor products and applications.
• Demonstrates breadth and depth of knowledge of customer and industries need.
• Strong understanding of industry trends, market forces, and customer expectations.
• Strong knowledge of the most current technologies and products used in the industry.
• Knowledge of competitor products and go to market strategies.
• Market research tools.
• Sales strategies.
• Microsoft Office.

Experience

• 5+ years of relevant work experience is required.

About WEG Electric Corp.

WEG is the largest industrial electric motor manufacturer in the Americas and one of the largest manufacturers of electric motors in the world producing more than 21 million units annually. Founded in 1961, WEG operates mainly in the sector of capital goods, having five main businesses: Motors, Energy, Automation, Coatings Transmission & Distribution, providing global solutions for electric motors, variable frequency drives, soft starters, controls, panels, transformers, and generators. The US corporate office is located in Duluth, GA with manufacturing units in Minnesota, Indiana and Missouri with over 30 thousand employees worldwide.