Senior Sales Executive, Insurance Lead Generation

Job Description

About LeadsRules

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LeadsRules is a performance marketing company that helps insurance agencies grow profitably. We give agencies exclusive and shared leads and live calls, generated through our own quiz-style funnels and comparison experiences. Every lead passes multi-layer screening for data accuracy, fraud and duplicates. Our clients have full control over volume, pacing and routing. To date, LeadsRules has worked with more than 20 advertising partners and driven over $75 million in partner revenue.

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Position Overview

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LeadsRules is looking for an experienced Senior Sales Executive to join its B2B Agency division. This is a quota-carrying, full-cycle sales role, focused on acquiring and growing insurance agency clients by phone, video and in person meetings. The ideal candidate already knows the insurance agency landscape and brings an established network of agents and industry contacts.

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Key Responsibilities

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•⁠ ⁠Manage the full sales cycle with independent and captive agencies, from first contact to signed agreement and campaign launch

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•⁠ ⁠Sell Auto, Home, Life and other lead and live-call programs that fit each agency's lines of business, licensed states and budget

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•⁠ ⁠Turn inbound inquiries, referrals and personal industry relationships into qualified pipeline and closed revenue

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•⁠ ⁠Advise clients on performance metrics, including cost per acquisition, contact and conversion rates, exclusivity and pacing

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•⁠ ⁠Grow and retain client accounts after launch, using performance data to expand budgets and add new lines

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•⁠ ⁠Keep accurate records of all activity and pipeline in the CRM, and forecast reliably

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•⁠ ⁠Represent LeadsRules at selected industry conferences and events across the United States

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Qualifications

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•⁠ ⁠Preferred at least 3 years of experience in insurance sales, agency operations, or B2B sales to insurance agencies (for example, lead generation, insurtech, carriers or agency software)

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•⁠ ⁠An established network of agency owners, producers or industry contacts

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•⁠ ⁠A proven record of meeting or exceeding quota in a phone-based sales environment

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•⁠ ⁠Excellent verbal and written communication and negotiation skills

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Preferred Qualifications

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•⁠ ⁠Experience selling lead generation, digital marketing or other agency growth services

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Location & Travel

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This is a remote position. Candidates must be located in the United States. Periodic travel within the US for industry conferences and client meetings is required.

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LeadsRules is an equal opportunity employer.