Account Executive, KMVT - Twin Falls

Account Executive

Are you a driven sales professional ready to help local businesses thrive? KMVT, the CBS affiliate serving Twin Falls, Idaho, is seeking an Account Executive who will partner with businesses to deliver powerful advertising solutions that drive real results. This is your opportunity to combine strategic thinking with creative problem-solving while building lasting relationships in a community that values hard work and authenticity.

WHAT YOU'LL DO:

• Sell advertising solutions to local and regional businesses and advertising agencies.
• Apply the Scripps Sales Process (SSP) to analyze current and prospective customer needs and apply customized advertising solutions that provide return on their investment.
• In addition to television commercial airtime sales, facilitate the customer's ability to take advantage of the full array of digital marketing options available.
• Independently prospect, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop and maintain new business from traditional and non-traditional advertisers.
• Use ratings data, qualitative information and market trends to negotiate program ratings and advertising rates with advertising agencies in order to maximize revenue as well as develop custom solutions for new advertisers.
• Serve as a trusted advisor with new and existing clients, provide best-in-class customer service, grow accounts, and gain additional business from referrals.
• Perform client services, including but not limited to media avail negotiations, presentation preparation delivery and execution, copy writing, credit applications and collection of revenue due.
• Effectively and proactively manage a sales funnel by way of Customer Relationship Management (CRM) systems, monitoring and achieving key performance indicators and expected activity levels.
• Contribute to the creative development of campaigns though client communication and needs analysis, storyboard and concept creation, and assistance in production aspects.
• Build and maintain strong client relationships, which may include entertaining prospective and existing clients.
• Perform routine administrative functions of a media salesperson including makegood resolution, continuous update of CRM system with activity, account information and pending revenue, and communication with sales leadership regarding the status of accounts.
• Perform other duties as assigned.

WHAT YOU'LL NEED:

• BS/BA in related discipline preferred or equivalent years of experience
• Generally 2+ years of proven sales success preferred
• Experience in strategic account management, broadcast ratings and digital execution preferred
• Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits.

WHAT YOU'LL BRING:

• Highly self-motivated and goal focused
• Highly creative and innovative thinker
• Strong influencing, selling and upselling skills
• Effective teamwork and collaboration skills
• Very strong analysis and data interpretation - able to translate needs and research data into sound marketing proposals
• Exceptional verbal and written communication skills
• Outstanding presentation abilities (in person/virtual, small/large groups, all levels)
• Strong time management and organizational skills
• Proficient with Microsoft Office (Word, Excel and PowerPoint)
• Working knowledge of Google Office (Sheets, Docs, Slides) and virtual conferencing platforms (E.g. Skype, WebEx, Zoom or MS Teams etc.)

WHAT WE'LL OFFER:

• Uncapped sales commission
• Monthly allowance for mileage and cell phone
• Extensive Scripps Sales Process training
• A career path to grow your professional experiences
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits
• Retirement savings plan with company match
• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.

WHERE YOU'LL LIVE, WORK AND PLAY:

Twin Falls, Idaho offers an exceptional quality of life in the heart of the Magic Valley. This vibrant community of approximately 50,000 residents combines small-town charm with big-city amenities. The area is famous for the stunning Shoshone Falls, often called the "Niagara of the West," which plunges 212 feet into the Snake River Canyonactually taller than Niagara Falls itself.

Outdoor enthusiasts will find endless recreation opportunities, from hiking and mountain biking along the canyon rim to world-class fly fishing, kayaking, and BASE jumping at the Perrine Bridge. The region's high desert climate delivers 300 days of sunshine annually, with four distinct seasons that include mild winters and warm, dry summers.

Twin Falls boasts a thriving local economy anchored by agriculture, food processing, and growing tech sectors. The downtown area features locally-owned restaurants, breweries, shops, and a vibrant farmers market. The College of Southern Idaho adds cultural and educational opportunities to the community. With affordable housing, excellent schools, and a strong sense of community, Twin Falls offers the perfect balance for professionals seeking both career growth and an outstanding lifestyle. Plus, you're just a few hours from Boise, Sun Valley, and some of the West's most spectacular national parks and wilderness areas.