Content Creator

Seeking content creators for a social media and community role. See the details below. ONLY LOCAL TALENT WILL BE ACCEPTED. Additional info: Location: Columbus Corporate Headquarters. Applicants must be currently authorized to work full-time in the United States. Key Responsibilities Social Content Strategy & Creative Execution: Support the development and execution of social-first content strategies across TikTok, TikTok Shop, Instagram, YouTube, and Livestream Shopping. Concept platform-specific storytelling ideas tailored to each social media channel, audience, and customer segment. Translate campaign creative, product stories, and seasonal priorities into engaging social-first content and community storytelling. Partner with Social, Brand Strategy, Creative, and Copy teams to ideate and execute content that supports brand milestones, product launches, cultural moments, and always-on channel needs. Help identify opportunities for reactive, trend-driven, and first-to-market content that keeps the brand relevant and culturally connected. Support content needs across organic social, paid media, livestream, and broader marketing initiatives as needed. Content Capture, Editing & Asset Creation: Capture social-first video and content at photo shoots, stores, events, studio settings, livestreams, and other day-to-day brand moments. Create, edit, and optimize video content for platform-specific use, with a strong focus on short-form mobile-first storytelling. Edit and curate community content, creator content, and user-generated content for use across social channels and other customer-facing marketing assets. Help create content that supports TikTok Shop and livestream selling moments, balancing brand storytelling with product and commerce objectives. Determine when to leverage existing assets versus capture new content based on channel needs, speed, and performance opportunity. Maintain organization of the social-first content library, ensuring assets are clearly labeled, accessible, and easy to repurpose across teams. Cross-Functional Partnership & Performance Optimization: Partner closely with Social, Brand, Creative, Production, Product, Paid Media, PR, Legal, Studio, and other cross-functional teams to ensure content is aligned with strategy, messaging, and brand standards. Support the planning and execution of seasonal campaigns, community storytelling initiatives, creator and influencer content, and always-on social tactics. Track creative outputs and review performance metrics to inform future content decisions, creative optimizations, and storytelling approaches. Monitor platform trends, editing techniques, emerging content formats, and competitive best practices to continuously evolve the brand's social presence. Help develop and maintain best practices for social-first creative, content execution, and platform engagement. Essential Qualifications Bachelor's degree or equivalent experience in Filmmaking, Visual Communications, Marketing, Fashion, Digital Media, or a related field. 2+ years of relevant experience in social media content creation, filmmaking, video production, or digital creative roles. Strong experience capturing and editing social-first video content for mobile and platform-specific environments. If interested, please apply. #J-18808-Ljbffr