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Director, Creative Strategy & Brand Stewardship

$187.34k - $227.01k

Bristol-Myers Squibb Company

Working with Us

Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us .

Creative Director – Design Strategy & Brand Stewardship

Overview:

Reporting to the Senior Director of Creative & Brand Strategy, the Director of Design Strategy and Brand Stewardship is responsible for driving creative excellence of BMS brand across key enterprise platforms, while also stewarding the implementation of creative strategies and governance across Corporate Communications, Affairs and the broader organization. Sitting within the Corporate Communications team and broader Corporate Affairs organization, the Design Director will serve as the key liaison and creative consultant to various stakeholders across the organization, that are delivering brand experiences through various online, and offline channels. They are an exceptional strategist who is also a doer and can maximize the talents of a cross functional team with a distinct point of view, for bold work that sets the bar for quality creative outputs that truly deliver on a creative brief.

The role requires a leader who is eager to drive the next chapter of creative innovation, while sustaining creative foundation. This role serves as a thought partner to the Senior Director, Creative and Brand Strategy. The Director of Design Strategy and Brand Stewardship will leverage metrics, insights and digital tools to shape creative strategy and create unique experiences. This role will lead the continual evolution of our brand creative standards, guidelines and principles.

Key Responsibilities

  • Develop and lead creative strategy and design direction for internal and external corporate brand; supporting Tier 1 and leading Tier 2 initiatives.

  • Deliver clear, compelling and integrated creative director for designers, content creators, production teams to drive an elevated and integrated asset portfolio.

  • Manage agency relationships, onboarding, consultations and design reviews for external partners across the enterprise.

  • Pursue bold and disruptive creative design aesthetic, while ensuring assets adhere to brand guidelines.

  • Enforces companywide brand standards to maintain the design integrity of internal and external marketing materials and communications.

  • Serve as key creative and brand consultant across business partners including, but not limited to, Congress Teams, Talent Acquisition, Real Estate and Workplace Solutions and Inclusion & Culture.

  • Supports and pursues creative efforts to raise the bar and elevate BMS reputation by staying informed of trends and behaviors, streamlining processes, and planning improvements

  • Sets brand asset and creative direction across omni-channel (internal/external/workplace brand).

  • Works efficiently and effectively with Project Manager to keep projects on track and meet deadlines necessary to achieve business goals and objectives

Key Skills

  • Minimum 10 years corporate or agency experience in design

  • Degree and/or certifications in Graphic Design/Advertising

  • Exceptional leadership skills and outstanding communication skills

  • Portfolio demonstrates a body of work encompassing 360 creative campaigns (content and advertising) with knowledge of new media formats

  • A strong understanding of design, copy, and photography/videography best practices

  • An intimate understanding of brand development and multichannel communications concepts

  • Deep experience in directing photography, illustration and video

  • Comfortable with explaining concepts to senior leaders; Expert in visual and written language

  • Passionate about brands, ideas, storytelling, and experiential

  • Experience with a variety of software and digital platform, with expert-level proficiency with Adobe Creative Suite software

#LI-Hybrid

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Compensation Overview:

Princeton - NJ - US: $187,340 - $227,012

The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee’s work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience.

Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit

Benefit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include:

  • Health Coverage: Medical, pharmacy, dental, and vision care.

  • Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).

  • Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.

Work-life benefits include:

Paid Time Off

  • US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees)

  • Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays

Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.

All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown.

*Eligibility Disclosure: T he summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program.

Uniquely Interesting Work, Life-changing Careers

With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

Supporting People with Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to View email address on click.appcast.io . Visit careers.bms.com/ ( eeo-accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information:

Data Protection

We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at .

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

If you believe that the job posting is missing information required by local law or incorrect in any way, please contact BMS at View email address on click.appcast.io . Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley.

R1601960 : Director, Creative Strategy & Brand Stewardship Company: BMS

Req Number: R1601960

Updated: 2026-06-20 02:26:57.592 UTC

Location: Princeton-NJ

Bristol Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, pregnancy, citizenship, marital status, gender expression, genetic information, political affiliation, or any other characteristic protected by law.

Vacancy posted 4 days ago
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