Marketing Communications Specialist

Description

Connect our people. Strengthen our culture. Share the stories that matter.

What We're Looking For:


• A clear, engaging writer and editor who can tailor messages for employees, physicians, leaders and department partners.


• A collaborative, organized communicator who can manage multiple channels, priorities and time-sensitive requests with sound judgment.


• Prior public relations, communications, community relations, marketing or media experience is preferred; two years of experience in a healthcare marketing setting is also preferred.


• An undergraduate degree in communications, public relations, marketing or a related field is preferred; equivalent work experience may be substituted.


• Knowledge of appropriate computer programs and applications is required. No certification or licensure is required.


Why You'll Love Working With Us:


At Baton Rouge General our patients aren't the only people we take care of; we take care of our team too. We are proud to offer our employees the benefits and resources they need to be their best selves at work and at home.


• A comprehensive benefits program for you and your family.


• Professional development and support.


• Various employee perks include generous paid time off, flexible positions, and our Baton Rouge General Fit! program.


• We are a nationally and locally recognized leader in quality and ranked one of the best healthcare employers in the state.


• Check out our employee perks:


What You Will Do:


Plan and implement communications that keep Baton Rouge General employees and physicians informed, engaged and connected to organizational priorities.


• Develop and execute internal communications across employee and physician communication channels.


• Write, edit and distribute the weekly employee newsletter and other recurring communications.


• Create and maintain Hub/intranet content, including news stories, announcements, updates and employee resources.


• Manage content for the employee Facebook page and other internal social channels.


• Develop email communications, digital signage, flyers, talking points, FAQs and other supporting materials.


• Partner with departments and organizational leaders to plan communications for initiatives, operational changes, events and other employee or physician updates.


• Advise partners on audience, timing, channel and messaging; review department-generated communications for clarity, accuracy, tone and consistency.


• Coordinate major announcements, campaigns, events and recurring communications through an internal communications calendar.


• Monitor the Communications/Marketing inbox, internal social channels and employee feedback; route questions and escalate emerging issues as appropriate.


• Keep internal communication platforms current, track engagement and recommend improvements to reach and effectiveness.


• Support employee events, leadership meetings, recognition activities, public relations, photography, interviews and story development.


• Provide communications support for urgent operational updates and emergency communications.


• Maintain communication templates, editorial standards and best practices while protecting confidential and sensitive information.


• Build relationships across the organization, stay informed about key priorities and identify proactive communication opportunities.


• Perform all other duties as assigned.


What Sets BRG Apart:


At Baton Rouge General, we are a community of compassionate, caring individuals who set the bar when it comes to healthcare excellence. Our mission is to preserve and restore health, one person at a time. From clinical to non-clinical, what you do here matters.


With over 600 licensed beds between three campuses, Baton Rouge General offers the full spectrum of care from delivering newborns to providing end of life support through hospice. With clinics located throughout Baton Rouge and the surrounding areas, our physician group provides patients with comprehensive care and a full suite of specialties, including internal and family medicine and specialty care.


Ready to be part of a team that values your skills and dedication? Apply now and take the next step in your career with us.