Marketing Specialist

About our Team LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case. About the Role The Design and AI Technology Specialist will play a key role in advancing Small Law Marketing by combining creative design expertise with AI-powered marketing technology and automation. Reporting to the head of Small Law Marketing, this position will create compelling marketing and sales enablement assets, including videos, presentations, digital content, branded collateral, and templated materials using professional design software and AI-enhanced creative tools. The role will also lead and optimize key marketing technologies, including Seismic, Captello, Pardot, video platforms, and the Small Law online store, while automating marketing and sales event processes to improve efficiency, ensure brand consistency, and accelerate campaign execution. Responsibilities Design, Marketing Technology & Platform Management Lead the administration, optimization, and support of key marketing and sales platforms, including Seismic, Captello, Pardot, and video platforms. Design and produce high-quality marketing and sales enablement assets, including presentations, videos, digital content, branded collateral, and templated leave-behinds using professional design software and AI-enhanced creative tools. Build, maintain, and optimize Pardot landing pages and campaign assets to support lead generation and marketing initiatives. Ensure seamless integration of marketing technology into campaign execution and sales enablement while troubleshooting platform issues and coordinating with vendors or internal teams as needed. Campaign Execution & Automation Execute digital marketing campaigns using AI and automation to improve efficiency, scalability, and speed to market. Create, update, and manage campaign assets across digital channels, including videos, landing pages, and sales enablement materials. Automate marketing and sales event workflows to streamline execution and improve the user experience. Monitor campaign performance and provide insights to support continuous optimization. Sales Enablement, Content & Creative Services Develop scalable, branded templates and sales enablement materials that support consistent messaging and visual identity. Organize and maintain sales enablement content within Seismic, ensuring materials remain current, accessible, and aligned with business priorities. Partner with marketing and sales teams to create compelling visual content and leverage AI-driven insights to improve engagement and campaign effectiveness. Process Improvement & Innovation Identify opportunities to improve marketing operations through AI, automation, and process optimization. Evaluate and implement new technologies and creative solutions that enhance marketing efficiency and effectiveness. Document processes, establish best practices, and provide training to encourage adoption of marketing technology, design standards, and AI capabilities across the team. Requirements 1–3 years of experience in marketing, graphic design, digital marketing, marketing technology, or a related field. Proficiency with professional design software (e.g., Adobe Creative Suite, Canva, Figma, or similar) and experience creating digital and print marketing assets, presentations, and video content. Experience with marketing automation and sales enablement platforms, including Pardot, Seismic, Captello, or similar technologies; experience building Pardot landing pages is highly preferred. Familiarity with AI-powered marketing tools and an interest in applying AI to improve content creation and marketing efficiency. Basic understanding of campaign execution, lead generation, sales enablement, and digital marketing best practices. Strong organizational skills with exceptional attention to detail and the ability to manage multiple projects simultaneously. Excellent communication, collaboration, and problem-solving skills, with the ability to quickly learn new technologies and support team adoption. Work in a way that works for you We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals. Working for you We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer: Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits Health Savings, Health Care, Dependent Care and Commuter Spending Accounts In addition to annual Paid Time Off, we offer up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice About the business LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services. U.S. National Base Pay Range: $48,900 - $81,500. Geographic differentials may apply in some locations to better reflect local market rates. We are delighted to offer country specific benefits. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact View phone number on click.appcast.io. We help lawyers win cases, manage their work more efficiently, serve their clients better and grow their practices. We assist corporations in better understanding their markets and preventing bribery and corruption within their supply chains. We partner with leading global associations and customers to help collect evidence against war criminals and provide tools to combat human trafficking. We endeavour to advance the rule of law across the world.Our teams are combining unparalleled legal and business information with analytics and technology to advance what’s possible for the way our customers work and to advance what’s possible in the world by strengthening the rule of law. We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. USA Job Seekers: EEO Know Your Rights. #J-18808-Ljbffr