Email Marketing Coordinator

Title

: Email Marketing Coordinator

Reports to

: Director of Marketing Operations General Description of Responsibilities

: Working under the Director of Marketing Operations, the Email Marketing Coordinator will oversee and execute all tasks pertaining to our email marketing efforts. Specific Responsibilities

: Under the leadership of the Director of Marketing Operations, oversee Crossway’s weekly email communications and newsletters. Work closely with the Content Marketing team to develop Crossways Daily Devotional emails. Work closely with other marketing operations team members to identify key demographics and market segments to target newsletter content. Brainstorm new ideas for increasing email engagement and the general health of Crossway's marketing email list along with creative ways to use Crossway's newsletters to promote book, Bible, and digital resources. Under the direction of the Director of Marketing Operations, help improve customer relationship management (CRM) tools to extend Crossway’s capabilities with regard to storing customer data, segmentation, and engagement tracking. As necessary, work with the Creative Department to coordinate the creation of digital graphics specifically for email marketing initiatives. Execute weekly communications on Crossway+ promotions. Other tasks as assigned by the Director of Marketing Operations. Position Requirements

: A college degree with 2+ years experience preferred Strong communication skills Passion for excellence and attention to detail Organized, self-motivated, and good interpersonal skills Experience with Asana or other project management tools Experience with Mailchimp a plus Publishing Ministry Commitment

: Commitment to the Crossway publishing ministry and vision, as summarized in the following statement of purpose: By God’s grace: (a) to bring men, women, and children to Christ as their Lord and Savior; (b) to help individual Christians and the church grow in knowledge and understanding of the Bible and the Christian life; (c) to bear witness to God’s Truth, Beauty, and Righteousness, and the Lordship of Christ in every area of life; and (d) to glorify our Lord and Savior Jesus Christ in every way. Personal Qualities

: A love for God’s Word and His church. Committed to an evangelical, historic Reformation understanding of the Bible, the gospel, and Christian doctrine. A genuine faith in Jesus Christ as one’s Lord and Savior, and active participation in a local church. Pleasing personal demeanor with a willing, servant’s heart. Creative, energetic, organized, timely, excellence in execution. Benefit Program

: Comprehensive medical, dental, and vision plans for full time employees after 30 days of employment with employer contribution to costs Three medical plan options available with monthly premium costs for a family from $125-$300 Life, long term, and short term disability insurance for full time employees paid by company Additional voluntary life insurance offerings paid by employee Paid vacation and illness days for full time employees (part time employees PTO accrual based on hours worked.) 11 paid holiday for full time employees (part time employees holiday pay dependent on schedule) Participation in retirement plan including 25% company match of up to $1,500 for full time and part time employees (temporary employees not eligible.) Salary

: This position offers an annual salary range between $40-50k and is based on previous work experience, education, acquired skills, and established relationships. Salary commensurate with current standards for comparable positions and responsibilities within publishing and other leading not-for-profit ministries.