Spcialiste CRM & Email Marketing Freelance Klaviyo
Netenders
Spcialiste CRM & Email Marketing Freelance Klaviyo
Chez Netenders, nous sommes une entreprise internationale en forte croissance, spcialise dans le march mondial de la vente en gros de vtements vierges et de produits promotionnels. Nous grons un environnement dynamique compos de plusieurs marques et de plusieurs marchs, notamment Wordans, Needen, Ntextil et Egotier. La performance marketing, le CRM, l'automatisation et l'exprience client sont au cur de notre stratgie de croissance.
Propos Du Poste
Nous recherchons un(e) Spcialiste CRM & Email Marketing Freelance Klaviyo pour accompagner notre quipe Marketing dans la cration, la gestion et l'optimisation des campagnes CRM ainsi que des scnarios d'automatisation sur plusieurs marques et marchs. Il s'agit d'une mission freelance d'environ 20 heures par semaine. Ce poste convient parfaitement une personne oprationnelle, ractive, rigoureuse et capable de travailler dans un environnement dynamique o les priorits voluent rapidement.
Vos Principales Missions
- Crer, mettre jour et optimiser des campagnes email et des workflows automatiss dans Klaviyo.
- Participer la cration des contenus emailing : mise en page, objets, preheaders, appels l'action (CTA) et rdaction de contenus simples.
- Contribuer au dveloppement des parcours clients, notamment les scnarios de bienvenue, d'abandon de panier, d'abandon de navigation, de post-achat, de ractivation et de fidlisation.
- Participer la segmentation, au ciblage et la personnalisation des campagnes.
- Optimiser les performances CRM grce aux tests A/B et l'analyse des campagnes.
- Collaborer avec les quipes Marketing, Design et Performance.
- Utiliser des visuels crs avec Figma ou Canva lorsque ncessaire.
- Participer la mise en place de campagnes de notifications push.
- Contribuer, terme, aux campagnes SMS et WhatsApp.
- Adapter les campagnes aux diffrentes marques, pays et segments de clientle.
Profil Recherche
- Exprience confirme avec Klaviyo et le CRM / l'email marketing.
- Bonne matrise des scnarios automatiss, de la segmentation et des parcours clients.
- Connaissances de base en HTML/CSS pour la cration d'emails.
- Grande rigueur et excellent sens de l'organisation.
- Capacit travailler de manire autonome en tant que freelance.
- Excellente capacit d'excution et aptitude grer plusieurs priorits simultanment.
- Bonnes comptences en communication et got du travail en quipe, notamment avec les quipes Marketing et Design.
- Une exprience avec Figma, Canva ou des outils d'intelligence artificielle est un atout.
- Une exprience des campagnes SMS, WhatsApp et notifications push est fortement apprcie.
- Une exprience dans le e-commerce, le B2B ou un environnement international/multi-marchs constitue un rel avantage.
Langues
Nous recherchons en priorit des candidats matrisant couramment au moins une des langues suivantes :
- Franais
- Allemand
- Italien
L'anglais est indispensable pour la communication interne.
Conditions
- Contrat freelance
- Environ 20 heures par semaine
- Tltravail ou mode hybride selon votre localisation
- Collaboration avec une quipe Marketing internationale
- Prise de poste ds que possible
Pourquoi Nous Rejoindre?
Ce poste est idal pour une personne capable de passer rapidement l'action, qui comprend les enjeux de la performance CRM et qui souhaite contribuer la croissance de plusieurs marques internationales de e-commerce. Si vous matrisez Klaviyo, les parcours clients et l'excution de campagnes CRM, et que vous possdez idalement une exprience des campagnes SMS, WhatsApp ou des notifications push, nous serions ravis d'changer avec vous.
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