Senior UX Designer

Job-ID29198418Reference26-24726Description:Business Initiative/Purpose: (Goal, Business Impact, Accomplishments from the work)The AI Discoverability Pod establishes a coordinated operating model, bringing together content, technology, design, corporate communications, and other functions to execute work across priority workstreams.The pod will consist of 14 specialized contractors dedicated to increasing Client’s visibility and presence across AI-powered search and chatbot experiences.The team will partner closely with stakeholders and an external SEO/AI agency to drive strategy, content development, optimization, and measurement.Bachelor Degree: (Required, Preferred or Not Required)Required.Role Responsibilities: (what they will be doing)Design end-to-end digital experiences, including user flows, information architecture, wireframes, prototypes, and high-fidelity designs.Create intuitive experiences that balance customer needs, business goals, marketing objectives, accessibility standards, and technical requirements.Define content hierarchy and page structures that improve discoverability, SEO performance, AI search visibility, customer engagement, and conversion.Apply SEO and AI Optimization (AIO) best practices to improve content performance, search visibility, and user experience.Leverage analytics, user behavior data, customer insights, and testing results to identify opportunities and inform design recommendations.Support implementation efforts and work closely with development teams to ensure design quality and consistency.Must Have Skills/Prior Experiences: Experience in UX Design, Product Design, Experience Design, or a related field.Strong portfolio demonstrating UX strategy, visual design, information architecture, and digital experience design.Experience designing websites, digital storefronts, marketing experiences, or customer-facing digital products.Strong understanding of content strategy, content hierarchy, customer journeys, conversion optimization, SEO, and AI-driven search experiences.Experience using analytics and customer insights to inform design decisions.Proficiency in Figma and Adobe Creative Cloud.Experience working with Adobe Experience Manager (AEM) or similar enterprise CMS platforms.Experience working within Agile teams and cross-functional environments.Strong communication, presentation, and stakeholder management skills.Plus/Nice to Have Skills/Prior Experiences: Experience with Adobe Analytics, Google Analytics, or similar analytics platforms.Experience partnering with digital marketing, acquisition, content strategy, or SEO teams.Experience working within enterprise design systems and component-based frameworks.Experience in financial services, healthcare, insurance, or other complex regulated industries. EEO “Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of – Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.”