Market Research Manager
Inspired Health
Job Title
Requirements:
At least a Bachelor's degree in life sciences, social sciences or related field
Special Requirements:
Educational Requirement: At least a Bachelor's degree in life sciences, social sciences or related field;
Relevant professional experience in the Life Sciences industry;
Proficiency in executing and overseeing custom quantitative and qualitative research with adequate knowledge of various data collection methods;
Demonstrated interest and experience in Life Sciences ecosystem ranging from product development, product positioning and communication, launch strategies and portfolio optimization - ranging from medical, pharmaceutical, biotech;
Ability to execute multi-faceted projects and to create and commit to a project plan, schedule and budget;
Proven track record of moderating in-depth interviews with a range of consumers and healthcare professionals, incorporating a range of projective techniques;
Experience analyzing qualitative and quantitative data and using it to support claims or draw conclusions
Proficiency running pricing, MaxDiff, TURF and Discrete Choice model analyses
Must be proficient in Q Software, PowerPoint, Excel, and SPSS;
Job Details:
Design custom market research projects with leadership and complete the quantitative and qualitative parts of the project;
Oversee market research phases - including questionnaire design, screener design, survey design, discussion guide design, data analysis (identifying trends, coding, statistical testing, pricing analysis, conjoint analysis), and reporting in a story-telling fashion;
Facilitate in-depth individual interviews with a range of consumers and healthcare professionals;
Ensure project objectives are met, timelines are adhered to and troubleshoot if necessary;
Analyze internal data collection in line with client specifications, scope (domestic or international), timeline and budget;
Use statistical software (Q, SPSS, Excel) to run analyses;
Maintain ongoing relationships with multiple clients;
Contribute to internal business processes to increase data integrity, project transparency and training documents for new team members
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